Legal Marijuana Market Size, Share & Growth Analysis Report By Marijuana Type (Medical and Adult Use), By Application (Mental Disorders, Chronic Pain, Cancer and Others), Product Type (Oils, Buds and Tinctures) By Region - Global Industry Analysis, Trends, Segment Forecasts, Regional Outlook 2023 - 2032

The global legal marijuana market size accounted for USD 27.3 billion in 2023, and it is expected to hit around USD 185.4 billion by 2032, poised to grow at a CAGR of 23.7% from 2023 to 2032.

Legal Marijuana Market Size 2023 to 2032

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Key Takeaways

  • North America led the global market with the highest market share in 2022
  • By Type, the medical segment had the biggest market share of 69% in 2022.
  • By Product, the buds segment dominated the global market in 2022.
  • By Application, the chronic pain segment has held the largest revenue share in 2022.

Legal Marijuana Market in the U.S. 2023 To 2032

The U.S. legal marijuana market size was valued at USD 16.25 billion in 2023 and is expected to reach USD 108.58 billion by 2032, growing at a CAGR of 23.5% from 2023 to 2032.

U.S. Legal Marijuana Market Size 2023 to 2032

North America governed the global market on account of the cumulative legalization of cannabis for both recreational and medical purposes. There is a budding consciousness among consumers concerning the health assistance offered by cannabis.

North America accounted for more than 85% of the global revenue. Increasing legalization and favorable government guidelines in Canada and the U.S. are the key factors contributing to the growth of the legal marijuana market in North America. Moreover, the 2018 Farm Bill that legalizes hemp-based goods in the United States is playing an important role in boosting the demand for legal marijuana.

In the U.S. around 33 states have endorsed marijuana in some capacity, creating new employment and economic openings within the legal marijuana industry. With more states anticipated to advance cannabis legalization actions in the years to come, and federal lawmakers seeing restructuring legislation, more Americans will soon be able to legally access cannabis.

Furthermore, Europe medical cannabis market is anticipated to perceive significant growth during the estimated timeframe. Legalization of medical usage of marijuana in Germany in 2017 fashioned a domino effect on other European nations for the commencement of marijuana-associated research programs. This also directed the legalization of the medicinal application of cannabis in the UK. With public backing principally in support of the legalization of medical cannabis, most of patients in Europe are hopeful to have legal access to cannabis. Furthermore, varied demographics and a huge patient population are appealing to numerous medical marijuana players in Europe, thus leading to industry development. In February 2019, Thailand became the foremost country in Southeast Asia to permit the consumption and growth of medical marijuana, opening its first legal cannabis greenhouse.

Europe was the second most prominent market majorly due to changes in the legalization of marijuana and increasing awareness regarding its medicinal use. The ‘Cannabis as Medicine Act passed by Germany in March 2017 created a mechanism for quality-controlled cannabis supply, including domestic production. Patients for whom all other treatment options have been exhausted can get a medical prescription for dried cannabis flowers and extracts of standardized quality at a pharmacy. The prescription of cannabis preparations is not restricted to particular specialists, nor is their usage restricted to explicit medical indications.

Marijuana is used in Australia for medicinal and recreational use, with a testified one-third of all Australians aged 22 or older (33.5%, about 5.8 million) having tried marijuana and around 1 million people using it annually. It is estimated that about 750,000 Australians use marijuana every week and approximately 300,000 uses it on a daily basis. Australia has one of the highest rates of marijuana prevalence in the world, and Australia's native population has higher levels of marijuana use. On 24 February 2016, Australia legalized medicinal cannabis at the federal level. On 25 September 2019, the Australia Capital Territory (ACT) passed a bill to make the ACT the first region in Australia to legalize marijuana for personal use as of 31 January 2020.

Legal Marijuana Market Share, By Region, 2022 (%)

Growth Factors

Marijuana or cannabis has been utilized as a medicine in several cultures for many years. There is now mounting reception of the plant as a legitimate selection for patients who suffer from medical issues such as seizures or chronic pain. It is widely employed for the treatment of mental disorders and diseases, migraine, chronic pain conditions, arthritis, cancer treatment, and other medical circumstances.

The application of cannabis for medical uses is gaining impetus across the world due to current legalization in several countries. Medical marijuana is employed for treating chronic conditions including arthritis, cancer, and neurological circumstances like depression, anxiety, epilepsy, Parkinson’s, and Alzheimer’s disorders. Such a wide scope of application is predicted to promise well for the medical marijuana market growth. Cannabis legalization is frequently observed with dual discernments where its authorization has been met with skepticism related to probable abuse. On the other hand, it is thought that legalization could, in turn, permit individuals to exercise harmless substance usage, whereas also gaining therapeutic profits. As a consequence, there is a snowballing number of nations that are progressively legalizing the practice of cannabis across the world.

Yet, the numerous contradictory judgments of smoking cannabis, which include the composition of continued cough, mucus, and respiratory contaminations like COPD, will act as constraints for the growth of the market.

Until lately, marijuana and its byproducts were widely limited under legislation in nations such as the UK, and the U.S. which specified they had no medicinal value and carried a considerable risk of misappropriation. Policies concerning the usage of cannabis-based goods for medicinal resolves are rapidly altering, and marijuana can be prescribed for therapeutic use in many nations. The FDA has permitted two synthetically made cannabinoid medications -- dronabinol, and nabilone -- to cure nausea and sickness from the chemotherapy procedure. Epidiolex(cannabidiol) was permitted in 2018 for healing seizures allied with two infrequent and severe patterns of epilepsy, Dravet syndrome, and Lennox-Gastaut syndrome. Medical cannabis commodities have recently become permissible in Germany, the U.K., Italy, the Netherlands, and Portugal, with France and Spain also on track to allow them soon. This is expected to provide significant new opportunities for treating patients.

The major driver for the upsurge in the marijuana market is the skincare benefits associated with the product. People have long used marijuana to treat ailments. Cannabis-based beauty products show results of them being beneficial in all forms of beauty products. CBD-filled anti-wrinkle beauty products exhibit considerable outcomes just after forty days of usage. CBD can regulate inflammation and oil production, 2 of the motives why acne develops. Going by this, it is clear that the cannabis extract market has a bright future as CBD products can be made to suit all skin types. That is the reason that almost 48% of millennials U.S. say they would buy beauty products with infused CBD oil for skin care. Similarly, 18% of millennials purchase hair care products that contain CBD. Even the best-selling beauty products on e-commerce websites such as Amazon are all-natural brands.

Legal Marijuana Market Scope 

Report Highlights Details
Market Size in 2023 USD 27.3 Billion
Market Size by 2032 USD 185.4 Billion
Growth Rate CAGR of 23.7%
Base Year 2022
Forecast Period 2023 to 2032
Segments Covered Marijuana Type, Product, Application
Regional Scope North America, APAC, Europe, Latin America, MEAN, Rest of the World
Companies Mentioned Aurora Cannabis, GW Pharmaceuticals, plc., Organigram Holding, Inc., Canopy Growth Corporation, Maricann Group, Inc., Aphria, Inc., Maricann Group, Inc., The Cronos Group, Tilray, ABcannMedicinals, Inc., Lexaria Corp.


Type Insights

Depending on type, the medical segment seized the foremost revenue stake of more than 69% in 2022, due to the rising acceptance of cannabis as a pharmaceutical product for the treatment of severe medical situations. Moreover, the snowballing necessity for pain management therapies coupled with the creasing disease burden of chronic pain amongst elders is predictable to lift the demand for medical marijuana in the market.

Product Insights

Different types of products assessed in the legal marijuana market are oils, buds, and tinctures. Among all, marijuana buds accounted for the majority of the market revenue share in 2022. The buds are economical as compared to other types of products, making them more popular. Oils are the second-most revenue-generating product type. Its application in treating nausea and cancer is the major reason for its wide use.

Legal Marijuana Market Share, By Product, 2022 (%)

Buds are key plant products and are easily obtainable deprived of any processing, which makes them comparatively reasonable for patients with low-income. Furthermore, the quick onset of action of smoking buds than other kinds is expected to supplement the growth of this segment further.

Application Insights

Among different medical applications, in 2022, the chronic pain segment conquered the global legal marijuana market due to the occurrence of a huge patient pool. Whereas, the mental disorder application segment is anticipated to record rapid growth during the prediction period on account of the escalating number of patients undergoing mental disorders like depression, Alzheimer’s illness, and anxiety disorder.

Cancer applications generated the highest revenue within the application segment. The prime reason is the increased demand for pain management in a large patient base suffering from chronic disorders.

Key Companies & Market Share Insights

Corporations engaged in this market are executing numerous tactics like novel product launches, partnerships, and acquisitions to seize major revenue stakes in the medical marijuana market. The growth of the market in North America is flourished by the existence of foremost cannabis giants such as Aurora Cannabis Inc., Medical Marijuana Inc., and Canopy Growth Corporation who are incessantly capitalizing and cooperating for the advancement of novel products to cater the consumer demand.

Legal Marijuana Market Companies 

  • Aurora Cannabis
  • GW Pharmaceuticals, plc.
  • Organigram Holding, Inc.
  • Canopy Growth Corporation
  • Maricann Group, Inc.
  • Aphria, Inc.
  • Maricann Group, Inc.
  • The Cronos Group
  • Tilray
  • ABcannMedicinals, Inc.
  • Lexaria Corp.

Segments Covered in the Report

This research report includes a complete assessment of the market with the help of extensive qualitative and quantitative insights, and projections regarding the market. This report offers a breakdown of the market into prospective and niche sectors. Further, this research study calculates market revenue and its growth trend in global, regional, and country from 2020 to 2032. This report includes market segmentation and its revenue estimation by classifying it on the basis of end-use and region as follows:

By Marijuana Type

  • Medical
  • Adult Use

By Product Type

  • Oils
  • Buds
  • Tinctures

By Application

  • Mental Disorders
  • Chronic Pain
  • Cancer
  • Others

By Regional

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Frequently Asked Questions

How much is the legal marijuana market worth?
The global legal marijuana market was valued at USD 27.3 billion in 2023 and predicted to reach market value around USD 185.4 billion by 2032.
What is the growth rate of legal marijuana market?
The global legal marijuana market is expanding at a compound annual growth rate (CAGR) of around 23.7% during period 2023 to 2032.
Which region grasp substantial revenue stake share in legal marijuana market in 2022?
North America grasp substantial revenue stake share in 2022 on account of growing popularity and adoption in growth in the U.S. and Canadian markets
How much was the revenue share of medical segment in legal marijuana market?
Depending on type, the medical segment seized the foremost revenue stake of more than 69% in 2022, due to the rising acceptance of cannabis as a pharmaceutical product for treatment of severe medical situations.
Which product segment accounts largest revenue in legal marijuana market?
The chronic pain segment conquered the global legal marijuana market due to the occurrence of a huge patient pool.
What are the growth factors of legal marijuana market?
Marijuana is becoming legal in cumulative number of states for both recreational and medical and application. Substantial disagreement present concerning the public health influence of these fluctuations.Rising number of research studies to discover innovative therapeutic uses will accelerate the medical marijuana market advancement in North America. However, non-uniformity and irregularities of cannabis testing standards will hinder market growth. Besides, deficiency of consciousness among the emergent nations plus lack of sufficient safety data will further restrict the growth of medical marijuana market.Though the market for cannabis is anticipated to experience substantial growth over the impending years, crop pricing might extremely hinder development of cannabis market. This might oc


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