AI Meets Skincare: Smartskin Africa Launches Personalized Skin Assessment Tool

Published: 17 Nov 2025

Author: Precedence Research

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Smartskin Africa is the name of a new AI-based skincare platform created by a newly established Accessplus Communications Ltd. They have just been launched to help users learn more about their skin and get specific product recommendations. The creation marks a major milestone in Ghana's growing adoption of technology in the beauty and wellness industry. That integrates artificial intelligence, dermatology expertise, and convenient digital products. The platform uses advanced AI algorithms to analyze skin across a range of parameters, providing information previously available only through professional dermatological consultation.

It works by letting users post a selfie or capture a live image, which the AI analyzes across 15 major skin indicators. The AI provides a more detailed analysis of an individual's skin type and condition. Its users can make more informed choices rather than being guided by generic advice from adverts or peers. This is especially useful if the person wants to track the effects of a particular skincare regimen or product over days, weeks, or months. The platform provides a proactive solution for skincare and wellness, enabled by longitudinal tracking.

The Smartskin Africa project was developed through the collaboration of a multidisciplinary team, bringing together computer engineers, dermatologists, and AI specialists from around the world. This global partnership allowed the platform to seamlessly integrate cutting-edge technology with expert clinical knowledge, ensuring both accuracy and reliability in its skin analysis. The AI system is designed to continuously learn and improve as it processes more user data, allowing its recommendations to become increasingly precise and personalized over time.

In addition to its technological sophistication, the platform addresses an important gap by offering culturally relevant skincare solutions. By combining international technical expertise with local knowledge and context, Smartskin Africa provides insights and recommendations that are not only scientifically sound but also tailored to the diverse needs of its users across the continent.

Executive Statement

Kelvin Boateng, CEO, Accessplus Communications Ltd

Smartskin Africa was created to empower individuals with knowledge about their own skin. Most people follow what they see in advertisements without understanding their unique needs. With this platform, we give users a reliable, data-driven way to make informed choices and take control of their skin health.