Detergent Chemicals Market Will Grow at CAGR of 8.50% By 2032

Published Date : 18 Jan 2024

The global detergent chemicals market size was exhibited at USD 58 billion in 2022 and is anticipated to touch around USD 130.53 billion by 2032, expanding at a CAGR of 8.50% from 2023 to 2032.

Detergent Chemicals Market Size and Growth Rate From 2023 To 2032

Market Overview

Detergent chemicals, essential in formulating various cleaning agents, contribute to detergent's cleaning and stain-removing capabilities. These compounds are integral to dishwashing liquids, laundry detergents, and industrial cleaning agents. Detergent chemicals encompass builders, enzymes, perfumes, and surfactants. Surfactants, the primary cleaning agents, play a crucial role by reducing the surface tension between dirt and fabric, facilitating easier removal. On the other hand, builders serve multiple functions, such as water softening, preventing soil redeposition, and regulating pH to enhance the effectiveness of surfactants.

Enzymes, known as proteins, play a crucial role in eliminating tough stains by breaking down complex molecules like protein and starch. The addition of fragrances imparts a pleasant scent to detergents. The demand for detergent chemicals is rising due to increased usage in households and commercial establishments and a growing preference for sustainable and eco-friendly cleaning products. The expansion of e-commerce and the widespread adoption of online shopping, providing easier access to various detergents and cleaning products, also influence the market.

The global detergent chemicals market is expected to witness significant expansion during the forecast period, driven by increased demand for cleaning supplies and a heightened awareness of cleanliness and hygiene. Factors such as the growth of the textile sector and the increasing preference for liquid detergents contribute to this market expansion.

The need for cleaning products spans various industries, including textile, home, and institutional sectors, further propelling the demand for detergent chemicals. Moreover, the pandemic has elevated hygiene awareness, increasing demand for detergents and cleaning supplies. The growing popularity of liquid detergents, known for their ease of use and effectiveness compared to traditional powder detergents, also plays a pivotal role in driving market growth.

The demand for detergent chemicals worldwide is influenced by increasing consumer engagement in personal hygiene and cleanliness. Detergent chemicals are becoming a convenient laundry solution, quickly dissolving in water and providing effective cleaning with reduced energy consumption. The popularity of organic detergent chemicals is observed among the health-conscious population due to their chemical-free nature. Manufacturers are encouraged to formulate detergents with natural ingredients. Puracy, for instance, developed its first stain removal product using six plant-based enzymes, specifically formulated for allergy sufferers and individuals with sensitive skin.

The increasing demand for sustainable and effective cleaning products drives the projected market expansion. Emerging economies and rising disposable incomes are expected to elevate market demand in the forecast period. Furthermore, the preference for eco-friendly and bio-based products over chemical alternatives has positively influenced market growth. The growing adoption of such products in both primary and secondary housing sectors and advancements in detergent packaging are anticipated to further boost market growth.

Regional Snapshot

North America is anticipated to lead the detergent chemicals market. The increased utilization of detergent chemicals in various applications, including personal care products, industrial cleaning products, and food processing, is expected to propel market growth in this region. Furthermore, the presence of significant market players in North America who are actively involved in the continuous research and development of innovative products contributes to the expansion.

The increasing use of detergent chemicals in various sectors, including industrial cleaners, personal care, and food processing, is anticipated to propel market growth. Moreover, as the Journal of the American Oil Chemists' Society reported, North America holds a significant share in the global production of soap and detergent, which are primary detergent applications. The regional market is highly fragmented, with key players like Huntsman International LLC, Nouryon, and Croda International Plc. It is establishing a robust presence in the region.

  • In June 2023, the Huntsman Cancer Institute at the University of Utah, known for its groundbreaking work in developing improved cancer care and prevention methods, unveiled its intentions to establish a new comprehensive cancer center in Utah County.
  • In November 2023, Colgate-Palmolive initiated a pilot program for a generative AI-enabled chatbot. This innovative chatbot integrates the curation of digital shelf data with content creation.

Detergent Chemicals Market Report Scope

Report Coverage Details
Market Revenue in 2023 USD 62.64 Billion
Projected Forecast Revenue by 2032 USD 130.53 Billion
Growth Rate from 2023 to 2032 CAGR of 8.5%
Largest Market North America
Base Year 2022
Forecast Period 2023 to 2032
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Market Dynamics


Growing laundry detergent segment

Laundry liquids are potent cleaning solutions for tough stains, applied before washing. These liquids are formulated with a specific surfactant system, including naturally derived hydroxyalkyl sulfate, alkyl, sulphonate surfactant, and mid-chain branched amine oxide surfactants. The laundry care segment constituted a major part of the global home and laundry care market revenue. This segment is projected to continue growing in the future, driven by increasing hygiene awareness among consumers, leading to increased market demand.

Government initiatives

The growing demand for convenient and user-friendly detergent products has driven the evolution of detergents in India. Government initiatives and increased health awareness among the rural population have contributed to heightened detergent sales in the country.

Rohit Surfactants expanded the distribution network for Ghari detergent to more states in India, aiming to broaden its customer base. Over the last three years, the company extended its reach to 10 additional states, selling Ghari detergent through more than 3,500 dealers. Furthermore, Ghari has consistently maintained affordable pricing, enhancing its accessibility to a broader consumer base.


Growing environmental concerns

One significant challenge to market revenue growth is the environmental concerns related to detergent chemicals' production, use, and disposal. Traditional chemicals like phosphates and surfactants, commonly used in detergents, can adversely affect aquatic ecosystems when released into water bodies. These chemicals contribute to water pollution and eutrophication and can harm marine life. Consequently, a preference for environmentally friendly and biodegradable alternatives over conventional detergent chemicals is created.


Heightened awareness about hygiene

The market is experiencing substantial growth due to the expanding utilization of detergent chemicals in manufacturing personal care products. Detergent chemicals are crucial in producing hand soaps, shampoos, body washes, and personal hygiene products. The heightened awareness of cleanliness and personal hygiene has led to an increased demand for detergent-based products, known for their effectiveness in removing dirt, bacteria, and contaminants from the skin. This demand is further amplified by the widespread use of social media platforms and celebrity endorsements, contributing positively to the consumption of personal care products.

Development of environmentally friendly and non-toxic alternatives

Limitations on using certain surfactants, especially those with high toxicity, are being introduced to safeguard human health and the environment. Manufacturers are focusing on creating detergents devoid of harmful substances like phosphates and sulfates. The increasing consumer demand for biodegradable and non-toxic detergents, ensuring safety for human health and minimizing skin irritation or allergic reactions, is expected to create lucrative opportunities and drive market revenue growth.

Recent Developments

  • In August 2023, ARM & HAMMER™ Laundry unveiled Power Sheets laundry detergent, marking the debut of a significant detergent brand in the sheets detergent category on Amazon in the United States.
  • In March 2023, Reliance announced the launch of more affordable variants of soaps and detergents, aiming to compete with industry giants P&G and HUL.

Major Key Players

  • AkzoNobel
  • Huntsman Corporation
  • Solvay S.A.
  • Dow Chemicals
  • Tata Chemicals
  • Procter & Gamble
  • Dial Corp
  • Clariant AG
  • Unilever
  • Shell Chemicals
  • Airedale Chemicals
  • Colgate
  • International Detergent Chemicals Ltd.
  • CondeaServo LLC

Market Segmentation

By Product

  • Surfactants
  • Builders
  • Enzymes
  • Bleaching Agents
  • Fragrances
  • Others

By Application

  • Laundry Cleaning Products
  • Household & Commercial Cleaning Products
  • Personal Cleaning Products
  • Dishwashing Products
  • Fuel Additives
  • Biological Reagents
  • Others

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