Sexual Wellness Products Market Size, Share, and Trends 2025 to 2034

The global sexual wellness products market size is estimated at USD 27.22 billion in 2025 and is predicted to reach around USD 52.71 billion by 2034, accelerating at a CAGR of 7.62% from 2025 to 2034. The Asia Pacific sexual wellness products market size accounted for USD 10.34 billion in 2025 and is expanding at a CAGR of 7.76% during the forecast period. The market sizing and forecasts are revenue-based (USD Million/Billion), with 2024 as the base year.

  • Last Updated : May 2025
  • Report Code : 4901
  • Category : Healthcare

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Sexual Wellness Products Market 

5.1. COVID-19 Landscape: Sexual Wellness Products Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Sexual Wellness Products Market, By Product Type

8.1. Sexual Wellness Products Market Revenue and Volume, by Product Type

8.1.1 Lubricants

8.1.1.1. Market Revenue and Volume Forecast

8.1.2. Sex Toys

8.1.2.1. Market Revenue and Volume Forecast

8.1.3. Condoms

8.1.3.1. Market Revenue and Volume Forecast

8.1.4. Others

8.1.4.1. Market Revenue and Volume Forecast

Chapter 9. Global Sexual Wellness Products Market, By End-User

9.1. Sexual Wellness Products Market Revenue and Volume, by End-User

9.1.1. Men

9.1.1.1. Market Revenue and Volume Forecast

9.1.2. Women

9.1.2.1. Market Revenue and Volume Forecast

9.1.3. LGBT Community

9.1.3.1. Market Revenue and Volume Forecast

Chapter 10. Global Sexual Wellness Products Market, By Distribution Channel 

10.1. Sexual Wellness Products Market Revenue and Volume, by Distribution Channel

10.1.1. Retail Outlets/Offline

10.1.1.1. Market Revenue and Volume Forecast

10.1.2. E-commerce/Online

10.1.2.1. Market Revenue and Volume Forecast

Chapter 11. Global Sexual Wellness Products Market, Regional Estimates and Trend Forecast

11.1. North America

11.1.1. Market Revenue and Volume Forecast, by Product Type

11.1.2. Market Revenue and Volume Forecast, by End-User

11.1.3. Market Revenue and Volume Forecast, by Distribution Channel

11.1.4. U.S.

11.1.4.1. Market Revenue and Volume Forecast, by Product Type

11.1.4.2. Market Revenue and Volume Forecast, by End-User

11.1.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.1.5. Rest of North America

11.1.5.1. Market Revenue and Volume Forecast, by Product Type

11.1.5.2. Market Revenue and Volume Forecast, by End-User

11.1.5.3. Market Revenue and Volume Forecast, by Distribution Channel

11.2. Europe

11.2.1. Market Revenue and Volume Forecast, by Product Type

11.2.2. Market Revenue and Volume Forecast, by End-User

11.2.3. Market Revenue and Volume Forecast, by Distribution Channel

11.2.4. UK

11.2.4.1. Market Revenue and Volume Forecast, by Product Type

11.2.4.2. Market Revenue and Volume Forecast, by End-User

11.2.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.2.5. Germany

11.2.5.1. Market Revenue and Volume Forecast, by Product Type

11.2.5.2. Market Revenue and Volume Forecast, by End-User

11.2.5.3. Market Revenue and Volume Forecast, by Distribution Channel

11.2.6. France

11.2.6.1. Market Revenue and Volume Forecast, by Product Type

11.2.6.2. Market Revenue and Volume Forecast, by End-User

11.2.6.3. Market Revenue and Volume Forecast, by Distribution Channel

11.2.7. Rest of Europe

11.2.7.1. Market Revenue and Volume Forecast, by Product Type

11.2.7.2. Market Revenue and Volume Forecast, by End-User

11.2.7.3. Market Revenue and Volume Forecast, by Distribution Channel

11.3. APAC

11.3.1. Market Revenue and Volume Forecast, by Product Type

11.3.2. Market Revenue and Volume Forecast, by End-User

11.3.3. Market Revenue and Volume Forecast, by Distribution Channel

11.3.4. India

11.3.4.1. Market Revenue and Volume Forecast, by Product Type

11.3.4.2. Market Revenue and Volume Forecast, by End-User

11.3.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.3.5. China

11.3.5.1. Market Revenue and Volume Forecast, by Product Type

11.3.5.2. Market Revenue and Volume Forecast, by End-User

11.3.5.3. Market Revenue and Volume Forecast, by Distribution Channel

11.3.6. Japan

11.3.6.1. Market Revenue and Volume Forecast, by Product Type

11.3.6.2. Market Revenue and Volume Forecast, by End-User

11.3.6.3. Market Revenue and Volume Forecast, by Distribution Channel

11.3.7. Rest of APAC

11.3.7.1. Market Revenue and Volume Forecast, by Product Type

11.3.7.2. Market Revenue and Volume Forecast, by End-User

11.3.7.3. Market Revenue and Volume Forecast, by Distribution Channel

11.4. MEA

11.4.1. Market Revenue and Volume Forecast, by Product Type

11.4.2. Market Revenue and Volume Forecast, by End-User

11.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.4.4. GCC

11.4.4.1. Market Revenue and Volume Forecast, by Product Type

11.4.4.2. Market Revenue and Volume Forecast, by End-User

11.4.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.4.5. North Africa

11.4.5.1. Market Revenue and Volume Forecast, by Product Type

11.4.5.2. Market Revenue and Volume Forecast, by End-User

11.4.5.3. Market Revenue and Volume Forecast, by Distribution Channel

11.4.6. South Africa

11.4.6.1. Market Revenue and Volume Forecast, by Product Type

11.4.6.2. Market Revenue and Volume Forecast, by End-User

11.4.6.3. Market Revenue and Volume Forecast, by Distribution Channel

11.4.7. Rest of MEA

11.4.7.1. Market Revenue and Volume Forecast, by Product Type

11.4.7.2. Market Revenue and Volume Forecast, by End-User

11.4.7.3. Market Revenue and Volume Forecast, by Distribution Channel

11.5. Latin America

11.5.1. Market Revenue and Volume Forecast, by Product Type

11.5.2. Market Revenue and Volume Forecast, by End-User

11.5.3. Market Revenue and Volume Forecast, by Distribution Channel

11.5.4. Brazil

11.5.4.1. Market Revenue and Volume Forecast, by Product Type

11.5.4.2. Market Revenue and Volume Forecast, by End-User

11.5.4.3. Market Revenue and Volume Forecast, by Distribution Channel

11.5.5. Rest of LATAM

11.5.5.1. Market Revenue and Volume Forecast, by Product Type

11.5.5.2. Market Revenue and Volume Forecast, by End-User

11.5.5.3. Market Revenue and Volume Forecast, by Distribution Channel

Chapter 12. Company Profiles

12.1. Church & Dwight Co., Inc.

12.1.1. Company Overview

12.1.2. Product Offerings

12.1.3. Financial Performance

12.1.4. Recent Initiatives

12.2. Westridge Laboratories, Inc.

12.2.1. Company Overview

12.2.2. Product Offerings

12.2.3. Financial Performance

12.2.4. Recent Initiatives

12.3. CC Wellness

12.3.1. Company Overview

12.3.2. Product Offerings

12.3.3. Financial Performance

12.3.4. Recent Initiatives

12.4. Trigg Laboratories, Inc.

12.4.1. Company Overview

12.4.2. Product Offerings

12.4.3. Financial Performance

12.4.4. Recent Initiatives

12.5. Adam and Eve

12.5.1. Company Overview

12.5.2. Product Offerings

12.5.3. Financial Performance

12.5.4. Recent Initiatives

12.6. Karex Berhad

12.6.1. Company Overview

12.6.2. Product Offerings

12.6.3. Financial Performance

12.6.4. Recent Initiatives

12.7. Tenga Co., Ltd.

12.7.1. Company Overview

12.7.2. Product Offerings

12.7.3. Financial Performance

12.7.4. Recent Initiatives

12.8. Wicked Sensual Care

12.8.1. Company Overview

12.8.2. Product Offerings

12.8.3. Financial Performance

12.8.4. Recent Initiatives

12.9. Reckitt Benckiser Group PLC

12.9.1. Company Overview

12.9.2. Product Offerings

12.9.3. Financial Performance

12.9.4. Recent Initiatives

12.10. Bijoux Indiscrets SL

12.10.1. Company Overview

12.10.2. Product Offerings

12.10.3. Financial Performance

12.10.4. Recent Initiatives

Chapter 13. Research Methodology

13.1. Primary Research

13.2. Secondary Research

13.3. Assumptions

Chapter 14. Appendix

14.1. About Us

14.2. Glossary of Terms

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Frequently Asked Questions

The global sexual wellness products market size is expected to increase USD 52.71 billion by 2034 from USD 25.29 billion in 2024.

The sexual wellness products market is anticipated to grow at a CAGR of over 7.62% between 2025 and 2034.

The major players operating in the sexual wellness products market are Church & Dwight Co., Inc., Westridge Laboratories, Inc., CC Wellness, Trigg Laboratories, Inc., Adam and Eve, Karex Berhad, Tenga Co., Ltd., Wicked Sensual Care, Reckitt Benckiser Group PLC, Bijoux Indiscrets SL, Doc Johnson Enterprises, Inc., Pjur Group Luxembourg S.A., California Exotic Novelties, BioFilm, Inc., Kessel Medintim GmbH, and Others.

The driving factors of the sexual wellness products market are the increased cases of AIDS across the world and government initiatives regarding sexual wellness.

Asia Pacific region will lead the global sexual wellness products market during the forecast period 2025 to 2034.

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