1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
3.1. Market Snapshot
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
5.1. COVID-19 Landscape: Online Microtransaction Industry Impact
5.2. COVID 19 - Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
8.1. Online Microtransaction Market, by Transaction Type
8.1.1. In-App Purchases
8.1.1.1. Market Revenue and Forecast
8.1.2. DLC (Downloadable Content)
8.1.2.1. Market Revenue and Forecast
8.1.3. Virtual Currency
8.1.3.1. Market Revenue and Forecast
8.1.4. Subscriptions
8.1.4.1. Market Revenue and Forecast
9.1. Online Microtransaction Market, by Platform
9.1.1. Mobile
9.1.1.1. Market Revenue and Forecast
9.1.2. PC
9.1.2.1. Market Revenue and Forecast
9.1.3. Console
9.1.3.1. Market Revenue and Forecast
9.1.4. Web
9.1.4.1. Market Revenue and Forecast
10.1. Online Microtransaction Market, by User Demographic
10.1.1. Adults
10.1.1.1. Market Revenue and Forecast
10.1.2. Teens
10.1.2.1. Market Revenue and Forecast
10.1.3. Children
10.1.3.1. Market Revenue and Forecast
11.1. Online Microtransaction Market, by Content Type
11.1.1. Gaming
11.1.1.1. Market Revenue and Forecast
11.1.2. Social Media
11.1.2.1. Market Revenue and Forecast
11.1.3. Streaming Services
11.1.3.1. Market Revenue and Forecast
12.1. North America
12.1.1. Market Revenue and Forecast, by Transaction Type
12.1.2. Market Revenue and Forecast, by Platform
12.1.3. Market Revenue and Forecast, by User Demographic
12.1.4. Market Revenue and Forecast, by Content Type
12.1.5. U.S.
12.1.5.1. Market Revenue and Forecast, by Transaction Type
12.1.5.2. Market Revenue and Forecast, by Platform
12.1.5.3. Market Revenue and Forecast, by User Demographic
12.1.5.4. Market Revenue and Forecast, by Content Type
12.1.6. Rest of North America
12.1.6.1. Market Revenue and Forecast, by Transaction Type
12.1.6.2. Market Revenue and Forecast, by Platform
12.1.6.3. Market Revenue and Forecast, by User Demographic
12.1.6.4. Market Revenue and Forecast, by Content Type
12.2. Europe
12.2.1. Market Revenue and Forecast, by Transaction Type
12.2.2. Market Revenue and Forecast, by Platform
12.2.3. Market Revenue and Forecast, by User Demographic
12.2.4. Market Revenue and Forecast, by Content Type
12.2.5. UK
12.2.5.1. Market Revenue and Forecast, by Transaction Type
12.2.5.2. Market Revenue and Forecast, by Platform
12.2.5.3. Market Revenue and Forecast, by User Demographic
12.2.5.4. Market Revenue and Forecast, by Content Type
12.2.6. Germany
12.2.6.1. Market Revenue and Forecast, by Transaction Type
12.2.6.2. Market Revenue and Forecast, by Platform
12.2.6.3. Market Revenue and Forecast, by User Demographic
12.2.6.4. Market Revenue and Forecast, by Content Type
12.2.7. France
12.2.7.1. Market Revenue and Forecast, by Transaction Type
12.2.7.2. Market Revenue and Forecast, by Platform
12.2.7.3. Market Revenue and Forecast, by User Demographic
12.2.7.4. Market Revenue and Forecast, by Content Type
12.2.8. Rest of Europe
12.2.8.1. Market Revenue and Forecast, by Transaction Type
12.2.8.2. Market Revenue and Forecast, by Platform
12.2.8.3. Market Revenue and Forecast, by User Demographic
12.2.8.4. Market Revenue and Forecast, by Content Type
12.3. APAC
12.3.1. Market Revenue and Forecast, by Transaction Type
12.3.2. Market Revenue and Forecast, by Platform
12.3.3. Market Revenue and Forecast, by User Demographic
12.3.4. Market Revenue and Forecast, by Content Type
12.3.5. India
12.3.5.1. Market Revenue and Forecast, by Transaction Type
12.3.5.2. Market Revenue and Forecast, by Platform
12.3.5.3. Market Revenue and Forecast, by User Demographic
12.3.5.4. Market Revenue and Forecast, by Content Type
12.3.6. China
12.3.6.1. Market Revenue and Forecast, by Transaction Type
12.3.6.2. Market Revenue and Forecast, by Platform
12.3.6.3. Market Revenue and Forecast, by User Demographic
12.3.6.4. Market Revenue and Forecast, by Content Type
12.3.7. Japan
12.3.7.1. Market Revenue and Forecast, by Transaction Type
12.3.7.2. Market Revenue and Forecast, by Platform
12.3.7.3. Market Revenue and Forecast, by User Demographic
12.3.7.4. Market Revenue and Forecast, by Content Type
12.3.8. Rest of APAC
12.3.8.1. Market Revenue and Forecast, by Transaction Type
12.3.8.2. Market Revenue and Forecast, by Platform
12.3.8.3. Market Revenue and Forecast, by User Demographic
12.3.8.4. Market Revenue and Forecast, by Content Type
12.4. MEA
12.4.1. Market Revenue and Forecast, by Transaction Type
12.4.2. Market Revenue and Forecast, by Platform
12.4.3. Market Revenue and Forecast, by User Demographic
12.4.4. Market Revenue and Forecast, by Content Type
12.4.5. GCC
12.4.5.1. Market Revenue and Forecast, by Transaction Type
12.4.5.2. Market Revenue and Forecast, by Platform
12.4.5.3. Market Revenue and Forecast, by User Demographic
12.4.5.4. Market Revenue and Forecast, by Content Type
12.4.6. North Africa
12.4.6.1. Market Revenue and Forecast, by Transaction Type
12.4.6.2. Market Revenue and Forecast, by Platform
12.4.6.3. Market Revenue and Forecast, by User Demographic
12.4.6.4. Market Revenue and Forecast, by Content Type
12.4.7. South Africa
12.4.7.1. Market Revenue and Forecast, by Transaction Type
12.4.7.2. Market Revenue and Forecast, by Platform
12.4.7.3. Market Revenue and Forecast, by User Demographic
12.4.7.4. Market Revenue and Forecast, by Content Type
12.4.8. Rest of MEA
12.4.8.1. Market Revenue and Forecast, by Transaction Type
12.4.8.2. Market Revenue and Forecast, by Platform
12.4.8.3. Market Revenue and Forecast, by User Demographic
12.4.8.4. Market Revenue and Forecast, by Content Type
12.5. Latin America
12.5.1. Market Revenue and Forecast, by Transaction Type
12.5.2. Market Revenue and Forecast, by Platform
12.5.3. Market Revenue and Forecast, by User Demographic
12.5.4. Market Revenue and Forecast, by Content Type
12.5.5. Brazil
12.5.5.1. Market Revenue and Forecast, by Transaction Type
12.5.5.2. Market Revenue and Forecast, by Platform
12.5.5.3. Market Revenue and Forecast, by User Demographic
12.5.5.4. Market Revenue and Forecast, by Content Type
12.5.6. Rest of LATAM
12.5.6.1. Market Revenue and Forecast, by Transaction Type
12.5.6.2. Market Revenue and Forecast, by Platform
12.5.6.3. Market Revenue and Forecast, by User Demographic
12.5.6.4. Market Revenue and Forecast, by Content Type
13.1. Microsoft
13.1.1. Company Overview
13.1.2. Product Offerings
13.1.3. Financial Performance
13.1.4. Recent Initiatives
13.2. Sony
13.2.1. Company Overview
13.2.2. Product Offerings
13.2.3. Financial Performance
13.2.4. Recent Initiatives
13.3. Apple
13.3.1. Company Overview
13.3.2. Product Offerings
13.3.3. Financial Performance
13.3.4. Recent Initiatives
13.4. Google
13.4.1. Company Overview
13.4.2. Product Offerings
13.4.3. Financial Performance
13.4.4. Recent Initiatives
13.5. Activision Blizzard
13.5.1. Company Overview
13.5.2. Product Offerings
13.5.3. Financial Performance
13.5.4. Recent Initiatives
13.6. Epic Games
13.6.1. Company Overview
13.6.2. Product Offerings
13.6.3. Financial Performance
13.6.4. Recent Initiatives
13.7. Tencent
13.7.1. Company Overview
13.7.2. Product Offerings
13.7.3. Financial Performance
13.7.4. Recent Initiatives
13.8. Nexon
13.8.1. Company Overview
13.8.2. Product Offerings
13.8.3. Financial Performance
13.8.4. Recent Initiatives
13.9. Zynga
13.9.1. Company Overview
13.9.2. Product Offerings
13.9.3. Financial Performance
13.9.4. Recent Initiatives
13.10. Supercell
13.10.1. Company Overview
13.10.2. Product Offerings
13.10.3. Financial Performance
13.10.4. Recent Initiatives
14.1. Primary Research
14.2. Secondary Research
14.3. Assumptions
15.1. About Us
15.2. Glossary of Terms
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