Medical Aesthetics Market (By Type: Non-Invasive, Invasive;By Application: Lip Augmentation, Acne Scars Removal, Wrinkle Removal, Rhinoplasty, Others; By End User: Hospital & Clinic, Beauty Centers, Home Care) - Global Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2021 – 2027


The global medical aesthetics market size was estimated at US$ 11.4 billion in 2020 and is expected to hit around US$ 21.2 billion by 2027, expanding growth at a CAGR of 9.4% during the forecast period 2021 to 2027.

Medical Aesthetics Market Size 2020 to 2027

Key Trends

Increase in adoption of Robot-based surgery

  • Robots are revolutionizing the medical aesthetics industry from removing wrinkles to machines injecting fillers. They have helped reduce cost as well as opened procedures up to far more people.
  • Very soon various procedures such as hair removal, tattoo removal, skin resurfacing, body shaping, vascular procedures and skin rejuvenation are expected to be robotized. The robotic arm is developed using Artificial Intelligence (AI) to autonomously inject aesthetic patients with botox and soft tissue fillers.
  • Maria Medical Technology (MMT), a UAE-based manufacturer of aesthetic devices and medical robots launched an automated, artificial intelligence-based medical robot for hair removal, iLaser. The device is developed with intrinsically safe components and reliable sensors to help aestheticians and dermatologists avoid human error while treating patients.

Rising adoption of medical aesthetic products in male population

  • The trend of posting your pictures online on various social media websites is increasing and men are also joining in. They want to look youthful and vibrant when they are in the virtual spotlight.
  • Hair is a common concern for men. Too much hair on the body and too little hair on the head is a common complaint. Men drive the market for hair loss treatments and are increasingly seeking hair removal treatments.
  • Various companies engaged in aesthetics are increasingly launching new products to cater to growing need for medical aesthetic products. In April 2020, Allergan Aesthetics launched JUVEDERM VOLUX for those who wish to get more defined chin and jawline.

Rising demand for green products

Consumer is shifting their preference towards green skincare and regenerative products due to negligible side effects, cost-effectiveness, and providing additional benefits as well. Green or natural products are developed along with ecological standards, and they promote health benefits as well. They allow skin rejuvenation and cell regrowth naturally, reduces acne, scars, and other skin-related issues without any chemical interference or surgery requirements, hence consumers are adopting green regenerative skincare products. Such factors will promote their growth in the beauty and care market in forthcoming years across the globe.

Moreover, many existing well-established companies are collaborating with local or SMEs to enhance their beauty, and skincare products offering natural ingredients to cater to the needs of the consumer in the market will fuel the green products market growth. They can be used without harming the environment. Green cosmetics are natural cosmetics, primarily made up of plant and fruit extracts and concentrates.

Regional Life Cycle

The life cycle for medical aesthetics has been analyzed for regions such as North America, Europe, Asia Pacific, Latin America, and the Middle East, and Africa.

In 2020, North America held the largest share of the global medical aesthetics market, a trend that is expected to continue throughout the forecast period.

There is a vast growth of aesthetic procedures by facial injectables in Canada. These procedures are being performed in non-clinical organizations like shopping malls, beauty salons, or day spas, as well. Owing to this, the regulations of Canadian Association of Medical Spas & Aesthetic Surgeons (CAMACS) have to be adhered to ensure safety.

Plastic surgery has become so popular among the Chinese consumers, as there has been a greater influence of social media among the population. One of the most popular cosmetic procedures found to be performed are face slimming and calf slimming. The most popular injection surgeries among Chinese consumers are also the Hyaluronic Acid (HA) treatments. According to the National Institute of Health, about 3 million cosmetic surgery operations are performed every year in China. Therefore, the increasing demand for facial surgeries to look younger or to look beautiful, is fueling the medical aesthetic market in China.

Medical Aesthetics Market Size in Developing Economics, 2020 (USD Mn)

  2020 (USD Mn)
GCC 92.8
Rest of APAC 874.2
Rest of South America 417.6
Brazil 318.0

 

Medical Aesthetics Market Size in Developed Economics, 2020 (USD Mn)

Australia 222.1
Japan 286.2
China 939.0
Germany 697.0
Canada 403.6
UK 525.4
US 4262.7

 

Market Drivers and Impact

Growing adoption of aesthetic procedures among geriatric individuals

The rising geriatric population and increasing prevalence of skin problems with growing age including acne, pigmentation, and scarring would create lucrative growth aspects for the market over the forecast period. According to the Internal Affairs and Communications Ministry of Japan, the elderly population accounted for around 28.4% of the total population in the year 2018. In Japan, the number of individuals aged 65 & above stood at around 35.88 million in the year 2018 as compared to 32 million in the year 2017 representing the highest elderly population across the globe.

As per World Health Organization, the number of people aged 65 or older was 524 million in 2010, which was 8% of world’s population, and is projected to grow an estimated 1.5 billion in 2050 representing 16% of world’s population, with most of the increase in developing countries, will create lucrative demand for the medical aesthetic devices and procedures during the forecasting period.

Rising adoption of home-use aesthetic devices

  • Rising adoption of home-use aesthetic devices such as magic glow wands, facial toning devices, and others, will fuel the growth of the market across the globe. For instance:
    • NuFace Trinity Facial Toning Device- the device is based on micro-current technology, which helps reduce the appearance of wrinkles, improve facial contours, help brighten skin tone, and lift the brows, cheeks, and jawline for up to 24 hours. Such features will promote the home-based aesthetic devices market across the globe in the near future.
    • Joanna Vargas Magic Glow Wand- a magic glow wand device mimics the wave-like motion of the lymphatic system, that helps to move stagnant or slow-moving lymph fluid and enhances the facial appearance, and reduces puffiness of the face, and enhances appearance.
  • Such home-based aesthetic devices offer immediate healthy skin results by attracting a huge customer base, to adopt home-based esthetic devices. Additionally, during the pandemic, many people were unable to visit beauty centers and clinics, resulting in augmenting the market growth in the coming years.

Based on type, the non-invasive type segment is dominating the medical aesthetic market with revenue share of 68.9% in 2020. The non-invasive type segment was reached at $7,855.5 million in 2020 and is predicted to hit $14,774.6 million by 2027, with a CAGR of 9.6% over the forecast period. However, the invasive market is expanding growth at a CAGR of 9.0% over the forecast period.

Based on application, the other segment in application segment was accounted at $6,888.5 million in 2020 and projected to reach $12,617.4 million by 2027, expanding growth at a CAGR of 9.2% during the forecast period. However, the rhinoplasty segment was estimated at $708.8 million in 2020 and projected to reach $1,400.4 million by 2027, with a CAGR of 10.4% over the forecast period.

End User Insights

In 2020, Hospitals & clinics segment was the highest contributor to the global medical aesthetics market and has garnered revenue share 76.2%.  Due to the popularity of cosmetic procedures, hospitals & clinics have installed the latest technologically advanced devices and products to provide effective, yet minimally invasive cosmetic reconstruction methods. This has enabled hospitals to provide almost all the types of cosmetic procedures for patients. This will contribute to the growth of the segment over the forecasting period at global level.

With the advancement in technology and automation a variety of devices are available in medical aesthetics market offered by major market players, in order to cater to the needs of a wide range of customers in their home settings. People prefer services and home as it saves travelling cost and time, hence the home care medical aesthetic segment is estimated to grow during the forecasting period.

The hospitals and clinics in end user segment is expected to reach $15,987.4 million by 2027, growing at a CAGR of 9.2% during the forecast period. However, the home care market is growing at a CAGR of 10.2% during the forecast period.

Regional Insights

In 2020, North America accounted market share of around 40.9%. North America Medical Aesthetics Market was valued at US$ 4,666.2 million in 2020 and is projected to reach over US$ 8,566.9 million by 2027 with a CAGR of 9.2% over the forecast period. The U.S. accounted for 91.4% of share in North America.

Recently, consumers of the United States have increased their interest toward the facial aesthetic appearance. Facial injectables that contain botulinum, hyaluronic acid, collagen, and polymers and particles give the skin or features a cosmetic boost. According to the American Society of Plastic Surgeons, as of 2017, botulinum toxin as 77% and hyaluronic acid holds 72% in the nonsurgical procedures in the United States.

Medical Aesthetics Market Share, By Region, 2020 (%)

Increasing geriatric population and demand for non-invasive aesthetic procedures are driving the market over the forecast period. Moreover, there is a vast growth of aesthetic procedures by facial injectables in Canada. These procedures are being performed in non-clinical organizations like shopping malls, beauty salons, or day spas, as well. Owing to this, the regulations of Canadian Association of Medical Spas & Aesthetic Surgeons (CAMACS) have to be adhered to ensure safety.

The North American market is rising because to a growing older population, advantageous reimbursements, breakthrough technologies, and the prevalence of congenital face and teeth defects. Furthermore, celebrities have a significant impact on the younger population, which is increasingly choosing for these procedures. The need for medical aesthetic operations has also increased as a result of this.

Key Players

  • Merz Pharma
  • Anika Therapeutics, Inc.
  • Johnson & Johnson Services, Inc.
  • AbbVie
  • Lumenis
  • Solta Medical
  • Syneron Candela
  • Alma Lasers
  • Hologic
  • Cutera, Inc
  • El.En. S.p.A.
  • Medytox, Inc.
  • Fotona d.o.o
  • Sisram Medical
  • Cynosure
  • Galderma

Market Segmentation

By Type

  • Non-Invasive
    • Dermal Fillers
    • Chemical Peels
    • Botulinum Toxin
    • Microdermabrasion
    • Others 
  • Invasive
    • Breast Augmentation
    • Tattoo Removal
    • Liposuction
    • Eyelid Surgery
    • Hair Removal
    • Tummy Tuck
    • Others

By Application

  • Lip Augmentation
  • Acne Scars Removal
  • Wrinkle Removal
  • Rhinoplasty
  • Others

By End User

  • Hospital & Clinic
  • Beauty Centers
  • Home Care

By Geography

  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Malaysia
    • Philippines
  • Latin America
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (MEA)
    • GCC
    • North Africa
    • South Africa
    • Rest of the Middle East & Africa

Frequently Asked Questions

What is the current size of medical aesthetics market?
According to Precedence Research, the global medical aesthetics market size was valued at US$ 11.4 billion in 2020 and is anticipated to reach around US$ 21.2 billion by 2027.
The global medical aesthetics market is expected to drive growth at a CAGR of 9.4% during the forecast period 2021 to 2027.
The rising geriatric population and increasing prevalence of skin problems with growing age including acne, pigmentation, and scarring would create lucrative growth aspects for the market over the forecast period.
The major players operating in the medical aesthetics market are Merz Pharma, Anika Therapeutics, Inc., Johnson & Johnson Services, Inc., AbbVie, Lumenis, Solta Medical, Syneron Candela, Alma Lasers, Hologic, Cutera, Inc, El.En. S.p.A., Medytox, Inc., Fotona d.o.o, Sisram Medical, Cynosure, Galderma.
In 2020, North America accounted market share of around 40.9% and will lead the market in near future.

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