Sales Training Software Market Size, Share, and Trends 2025 to 2034

Sales Training Software Market (By Deployment Type: Cloud-Based/SaaS, On-Premise, Hybrid Deployment; By Training Type: Instructor-Led Training, Online / eLearning Modules, Adaptive learning modules, App-based mobile courses; By Software Type/Functionality: Learning Management System (LMS) Integrated, Content Development & Authoring Tool, Sales Enablement & Performance Tracking Tools, Collaboration & Communication Platforms, Assessment & Certification Tools; By End-User/Customer Segment: Large Enterprise, SMEs/Mid-Market Companies, Educational/Training Institutes, Independent Sales Professionals/Consultants) - Global Industry Analysis, Size, Trends, Leading Companies, Regional Outlook, and Forecast 2025 to 2034

Last Updated : 12 Nov 2025  |  Report Code : 7094  |  Category : ICT   |  Format : PDF / PPT / Excel

Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Sales Training Software Market 

5.1. COVID-19 Landscape: Sales Training Software Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Sales Training Software Market, By Deployment Type

8.1. Sales Training Software Market, by Deployment Type

8.1.1. Cloud-Based / SaaS

8.1.1.1. Market Revenue and Forecast

8.1.2. On-Premise

8.1.2.1. Market Revenue and Forecast

8.1.3. Hybrid Deployment

8.1.3.1. Market Revenue and Forecast

Chapter 9. Global Sales Training Software Market, By Training Type

9.1. Sales Training Software Market, by Training Type

9.1.1. Instructor-Led Training (ILT)

9.1.1.1. Market Revenue and Forecast

9.1.2. Online / eLearning Modules

9.1.2.1. Market Revenue and Forecast

9.1.3. Microlearning & Mobile Learning

9.1.3.1. Market Revenue and Forecast

9.1.4. Mix of ILT and digital modules

9.1.4.1. Market Revenue and Forecast

Chapter 10. Global Sales Training Software Market, By Software Type / Functionality 

10.1. Sales Training Software Market, by Software Type / Functionality

10.1.1. Learning Management System (LMS) Integrated

10.1.1.1. Market Revenue and Forecast

10.1.2. Content Development & Authoring Tool

10.1.2.1. Market Revenue and Forecast

10.1.3. Sales Enablement & Performance Tracking Tools

10.1.3.1. Market Revenue and Forecast

10.1.4. Collaboration & Communication Platforms

10.1.4.1. Market Revenue and Forecast

10.1.5. Assessment & Certification Tools

10.1.5.1. Market Revenue and Forecast

Chapter 11. Global Sales Training Software Market, By End-User / Customer Segment 

11.1. Sales Training Software Market, by End-User / Customer Segment

11.1.1. Large Enterprise

11.1.1.1. Market Revenue and Forecast

11.1.2. SMEs / Mid-Market Companies

11.1.2.1. Market Revenue and Forecast

11.1.3. Educational / Training Institutes

11.1.3.1. Market Revenue and Forecast

11.1.4. Independent Sales Professionals / Consultants

11.1.4.1. Market Revenue and Forecast

Chapter 12. Global Sales Training Software Market, Regional Estimates and Trend Forecast

12.1. North America

12.1.1. Market Revenue and Forecast, by Deployment Type

12.1.2. Market Revenue and Forecast, by Training Type

12.1.3. Market Revenue and Forecast, by Software Type / Functionality

12.1.4. Market Revenue and Forecast, by End-User / Customer Segment

12.1.5. U.S.

12.1.5.1. Market Revenue and Forecast, by Deployment Type

12.1.5.2. Market Revenue and Forecast, by Training Type

12.1.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.1.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.1.6. Rest of North America

12.1.6.1. Market Revenue and Forecast, by Deployment Type

12.1.6.2. Market Revenue and Forecast, by Training Type

12.1.6.3. Market Revenue and Forecast, by Software Type / Functionality

12.1.6.4. Market Revenue and Forecast, by End-User / Customer Segment

12.2. Europe

12.2.1. Market Revenue and Forecast, by Deployment Type

12.2.2. Market Revenue and Forecast, by Training Type

12.2.3. Market Revenue and Forecast, by Software Type / Functionality

12.2.4. Market Revenue and Forecast, by End-User / Customer Segment

12.2.5. UK

12.2.5.1. Market Revenue and Forecast, by Deployment Type

12.2.5.2. Market Revenue and Forecast, by Training Type

12.2.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.2.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.2.6. Germany

12.2.6.1. Market Revenue and Forecast, by Deployment Type

12.2.6.2. Market Revenue and Forecast, by Training Type

12.2.6.3. Market Revenue and Forecast, by Software Type / Functionality

12.2.6.4. Market Revenue and Forecast, by End-User / Customer Segment

12.2.7. France

12.2.7.1. Market Revenue and Forecast, by Deployment Type

12.2.7.2. Market Revenue and Forecast, by Training Type

12.2.7.3. Market Revenue and Forecast, by Software Type / Functionality

12.2.7.4. Market Revenue and Forecast, by End-User / Customer Segment

12.2.8. Rest of Europe

12.2.8.1. Market Revenue and Forecast, by Deployment Type

12.2.8.2. Market Revenue and Forecast, by Training Type

12.2.8.3. Market Revenue and Forecast, by Software Type / Functionality

12.2.8.4. Market Revenue and Forecast, by End-User / Customer Segment

12.3. APAC

12.3.1. Market Revenue and Forecast, by Deployment Type

12.3.2. Market Revenue and Forecast, by Training Type

12.3.3. Market Revenue and Forecast, by Software Type / Functionality

12.3.4. Market Revenue and Forecast, by End-User / Customer Segment

12.3.5. India

12.3.5.1. Market Revenue and Forecast, by Deployment Type

12.3.5.2. Market Revenue and Forecast, by Training Type

12.3.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.3.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.3.6. China

12.3.6.1. Market Revenue and Forecast, by Deployment Type

12.3.6.2. Market Revenue and Forecast, by Training Type

12.3.6.3. Market Revenue and Forecast, by Software Type / Functionality

12.3.6.4. Market Revenue and Forecast, by End-User / Customer Segment

12.3.7. Japan

12.3.7.1. Market Revenue and Forecast, by Deployment Type

12.3.7.2. Market Revenue and Forecast, by Training Type

12.3.7.3. Market Revenue and Forecast, by Software Type / Functionality

12.3.7.4. Market Revenue and Forecast, by End-User / Customer Segment

12.3.8. Rest of APAC

12.3.8.1. Market Revenue and Forecast, by Deployment Type

12.3.8.2. Market Revenue and Forecast, by Training Type

12.3.8.3. Market Revenue and Forecast, by Software Type / Functionality

12.3.8.4. Market Revenue and Forecast, by End-User / Customer Segment

12.4. MEA

12.4.1. Market Revenue and Forecast, by Deployment Type

12.4.2. Market Revenue and Forecast, by Training Type

12.4.3. Market Revenue and Forecast, by Software Type / Functionality

12.4.4. Market Revenue and Forecast, by End-User / Customer Segment

12.4.5. GCC

12.4.5.1. Market Revenue and Forecast, by Deployment Type

12.4.5.2. Market Revenue and Forecast, by Training Type

12.4.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.4.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.4.6. North Africa

12.4.6.1. Market Revenue and Forecast, by Deployment Type

12.4.6.2. Market Revenue and Forecast, by Training Type

12.4.6.3. Market Revenue and Forecast, by Software Type / Functionality

12.4.6.4. Market Revenue and Forecast, by End-User / Customer Segment

12.4.7. South Africa

12.4.7.1. Market Revenue and Forecast, by Deployment Type

12.4.7.2. Market Revenue and Forecast, by Training Type

12.4.7.3. Market Revenue and Forecast, by Software Type / Functionality

12.4.7.4. Market Revenue and Forecast, by End-User / Customer Segment

12.4.8. Rest of MEA

12.4.8.1. Market Revenue and Forecast, by Deployment Type

12.4.8.2. Market Revenue and Forecast, by Training Type

12.4.8.3. Market Revenue and Forecast, by Software Type / Functionality

12.4.8.4. Market Revenue and Forecast, by End-User / Customer Segment

12.5. Latin America

12.5.1. Market Revenue and Forecast, by Deployment Type

12.5.2. Market Revenue and Forecast, by Training Type

12.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.5.5. Brazil

12.5.5.1. Market Revenue and Forecast, by Deployment Type

12.5.5.2. Market Revenue and Forecast, by Training Type

12.5.5.3. Market Revenue and Forecast, by Software Type / Functionality

12.5.5.4. Market Revenue and Forecast, by End-User / Customer Segment

12.5.6. Rest of LATAM

12.5.6.1. Market Revenue and Forecast, by Deployment Type

12.5.6.2. Market Revenue and Forecast, by Training Type

12.5.6.3. Market Revenue and Forecast, by Software Type / Functionality

12.5.6.4. Market Revenue and Forecast, by End-User / Customer Segment

Chapter 13. Company Profiles

13.1. Microsoft

13.1.1. Company Overview

13.1.2. Product Offerings

13.1.3. Financial Performance

13.1.4. Recent Initiatives

13.2. SAP

13.2.1. Company Overview

13.2.2. Product Offerings

13.2.3. Financial Performance

13.2.4. Recent Initiatives

13.3. Oracle

13.3.1. Company Overview

13.3.2. Product Offerings

13.3.3. Financial Performance

13.3.4. Recent Initiatives

13.4. HubSpot

13.4.1. Company Overview

13.4.2. Product Offerings

13.4.3. Financial Performance

13.4.4. Recent Initiatives

13.5. Zoho

13.5.1. Company Overview

13.5.2. Product Offerings

13.5.3. Financial Performance

13.5.4. Recent Initiatives

13.6. Adobe

13.6.1. Company Overview

13.6.2. Product Offerings

13.6.3. Financial Performance

13.6.4. Recent Initiatives

13.7. Freshworks

13.7.1. Company Overview

13.7.2. Product Offerings

13.7.3. Financial Performance

13.7.4. Recent Initiatives

13.8. Pipedrive

13.8.1. Company Overview

13.8.2. Product Offerings

13.8.3. Financial Performance

13.8.4. Recent Initiatives

13.9. SugarCRM

13.9.1. Company Overview

13.9.2. Product Offerings

13.9.3. Financial Performance

13.9.4. Recent Initiatives

13.10. Brainshark

13.10.1. Company Overview

13.10.2. Product Offerings

13.10.3. Financial Performance

13.10.4. Recent Initiatives

Chapter 14. Research Methodology

14.1. Primary Research

14.2. Secondary Research

14.3. Assumptions

Chapter 15. Appendix

15.1. About Us

15.2. Glossary of Terms

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Frequently Asked Questions

The sales training software market size is expected to increase from USD 3.16 billion in 2025 to USD 11.31 billion by 2034.

The sales training software market is expected to grow at a compound annual growth rate (CAGR) of around 15.23% from 2025 to 2034.

The major players in the sales training software market include Microsoft, SAP, Oracle, HubSpot, Zoho, Adobe, Freshworks, Pipedrive, SugarCRM, Brainshark, OpenSesame, and Aurasell.

The driving factors of the sales training software market are the shift to remote and hybrid work models, the adoption of advanced AI solutions for sales teams, and the demand from emerging companies for comprehensive yet cost-effective training platforms.

North America region will lead the global sales training software market during the forecast period 2025 to 2034.

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