Air Purifier Market Size To Rise USD 22.84 Bn By 2030

Published Date : 13 Nov 2023

The global air purifier market size surpassed USD 10.21 billion in 2022 and is projected to rise to USD 22.84 billion by 2030, anticipated to grow at a CAGR of 10.6 percent during the projection period from 2022 to 2030.

Air Purifier Market Size and Growth Rate From 2022 To 2030

Market Overview

The air purifier is generally utilized to sanitize the air and to remove pollutants and impurities. The air purifier's main objective is to circulate air in the room and remove airborne chemical substances permanently from the air. The air purifier also helps in removing the harmful bacteria that cause allergic symptoms and sickness. Increasing pollution rates and vehicle traffic intensify air pollution and decrease air quality. The rising rate of global warming due to the increasing instances of air pollution is impacting health, especially in developing countries that carry major industries. Such instances create a significant demand for a sustainable system or gadgets that can balance the air quality.

Increasing vehicle traffic is one of the major reasons behind the air pollution that is driving the need for air purifiers in vehicles. Increasing demand from cities like Mumbai, Delhi, Chennai, Kolkata, Pune, and Ahmedabad for vehicle air purifiers is observed to promote the market’s expansion in the upcoming years.

  • According to the data, air pollution causes over 9 million premature deaths per year, and it costs 2 million dollars to the global economy annually.
  • In several parts of the United States, visibility is reduced by almost 70% due to air pollution. By the year 2023, the American air quality market should hit $ 12.1 billion.

Regional Insights

Asia Pacific dominated the air purifier market with a significant market share in 2022. The region will continue its dominance in the market owing to the higher population in the countries like India, and China. Additionally, rapid urbanization and industrialization continuously lower the air quality resulting in severe health issues in the geriatric population and children. Increasing chemical or other industrial investments in the region due to the growth in the Asian countries are resulting in a higher rate of pollution in the environment and a decreasing level of breathable air, the increasing number of respiratory disease due to the air quality is driving the demand for the air purifier market across the region.

The continuous drop in the air quality in India is promoting the demand for air purifiers. The current Air Quality Index (AQI) of the major city is dropping with 469 in Delhi, 157 in Mumbai, and 353 in Kolkata.

The sales of air purifiers have suddenly increased due to the worsening of the quality of air in the national capital Delhi and the adjoining areas. Companies like Kent RO, Philips, Daikin, and Xiaomi are anticipating to uptick the demand in the upcoming days due to the impact on the air quality by the construction sector and health awareness among the population.

Air Purifier Market Report Scope

Report Coverage Details
Market Revenue in 2023 USD 11.27 Billion
Projected Forecast Revenue by 2030 USD 22.84 Billion
Growth Rate from 2022 to 2030 CAGR of 10.6%
Largest Market Asia Pacific
Base Year 2022
Forecast Period 2022 to 2030
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Market Dynamics


Rising respiratory disease

Lowering the breathing air quality directly impacts the health of the human body, continuous air pollution due to urbanization and industrial development is highly infecting the air quality and making it more harmful day by day. As per several studies, there is an increase in respiratory and lung diseases like asthma, lower respiratory infection, strokes, etc. in all age groups due to pollution is driving the demand for the air purifier market across the world.

Increasing industrialization

Rapid industrialization across the globe is highly impacting air quality. Increasing technological growth increasing population and rising need for their requirements are contributing to the development of the industries. Releasing chemical fumes or waste of the industries into the air results in the adulteration of harmful chemicals into the air which will be highly infectious in the environment. Rising concern about health and the environment is driving the demand for the air purifier market.


Expensive technology

Air purifiers are considered one of the most expensive gadgets or technology. However, it cannot be affordable for medium and small-income households restraining the growth of the air purifier market. The deployment of advanced solutions and overall cost of raw material usually add up to the final cost of air purifier system. High cost of gadgets generally create consumer skepticism that can cause a major restraint for the market.

Regular maintenance

The air filter in the air purifier requires regular maintenance, the air purifier does not work with the dirt on its filter thus the filter needs to be regularly cleaned and replaced. On the other hand, the filter and other parts of the air purifier are expensive to be replaced often, this creates consumer skepticism. Thereby, the factor of regularly maintaining the air purifier creates a restraint for the industry to expand.


Rising demand for industrial air purifier

Increasing industrialization results in rising air pollution in the environment. Air filtration is taking major importance in production and manufacturing sites since it can protect the health of the employees and company assets and also keep indoor air clean and safe. There are several benefits of industrial air purifiers including optimal equipment life and providing employees with safe healthy breathable air. Industrial air purifiers remove harmful particles from waste gases at power-generating stations or industrial facilities. There are several types of solutions in the industrial air purifier such as Electrostatic Precipitators (ESPs), UVGI Air Purification Technology, Molecular Industrial air purification technology, HEPA & ULPA Filtration Technology.

Air purifiers in healthcare facilities

Rising air purifier demand from healthcare centers like doctors’ offices, clinics, diagnostic centers, and pathology labs due to the frequent visits of people with sickness or any other disease having higher chances of concentration of contaminants in the air. Technological advancement in the air purifier market is owing to the latest portable, and unobtrusive products in air purifiers which can purify the air in the waiting room, pathologies, dental operatory, or examination room and can remove the contaminant, airborne, surface pollution, and germs on the place. Higher quality air purifiers make the medical facilities environment clean, and safer. The increasing adaptation of air purifiers by medical facilities is creating a significant market opportunity for the air purifier market.

Recent Developments

  • In November 2023, a new air sterilizing purifier was launched by Nirvana. The latest purifier uses the Micro-electrostatic Precipitator (MESP) technology. The purifier comes with a washable and reusable filter that helps to attract airborne particles, with energy efficiency, and an improved purification process. It is used the remove pollutants like dust, smoke, pollen, PM2.5, and bacteria.
  • In October 2023, Dyson launched the latest air purifier “Purifier Cool Gen1” in India. The purifier has applications like LCD screen, night mode, etc. The purifier is designed to detect the pollutants like dust and pollen automatically. The price of the Purifier Cool Gen1 is Rs. 39,900 in white color.
  • In November 2023, responding to the environmental concern, Staywell Technologies launched the 2 1 device, the multifaceted Wristband Air Purifier Model. These are not only worn as wristbands but also as a pendant. The company combines fashion and convenience with health protection.
  • In November 2023, Qubo, the smart brand by Hero Electronix launched the Smart Air Purifier which has the technology of advanced dashcam equipment with GPS tracking, and cloud connectivity. The smart air purifier is designed for both residential and commercial use.
  • In October 2023, Dyson launched an air purifier “Big+Quiet air purifier” for large spaces in India. The air purifier can purify air spaces of about 1000 square feet. The purification devices are compatible with the hot+cool series with exceptional performance, improved features, and low noise levels.

Major Key Players

  • Honeywell International, Inc.
  • IQAir North America, Inc.
  • LG Electronics, Inc.
  • Aerus LLC
  • Unilever PLC
  • Daikin Industries, Ltd.
  • Panasonic Corporation
  • Koninklijke Philips N.V.
  • Whirlpool Corporation
  • Hamilton Beach Brands, Inc.

Market Segmentation:

By Technology

  • Activated Carbon
  • High Efficiency Particulate Air
  • Ionic Filters
  • Others

By Mounting Type

  • Fixed
  • Portable

By Product Type

  • Upper Air
  • In-duct
  • Self Contained/Standalone
  • Others (Coil & Drain Pans, etc.)


  • Smoke
  • Dust
  • Pollen

By Coverage Area

  • Below 250 Sq. Ft.
  • 250-400 Sq. Ft.
  • 401-700 Sq. Ft.
  • Above 700 Sq. Ft.

By Application

  • Residential
  • Commercial
  • Industrial

By Distribution Channel

  • Online
    • Company Owned Websites
    • eCommerce Websites
  • Offline
    • Hypermarkets
    • Supermarkets
    • Specialty Stores
    • Others (Retail Stores, etc.)

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