Borealis And Borouge Expand Sustainable Polyolefin Solutions With Recleo

Borealis and Borouge Drive Sustainable Innovation

Borealis and Borouge introduced a latest global brand named Recleo™. This new brand is specially created for recycled plastic solutions that are affordable and suitable for many different industries and also offers polyolefin recyclates. The main purpose behind this launch is to make recycled materials more accessible for businesses across the world while supporting sustainability goals as per the published report. Also, the Recleo™ brings together recycled plastic materials from both industrial and consumer waste under one brand. These materials can be used in several sectors such as construction, transportation, home appliances, infrastructure, and consumer products. Through this initiative, the companies want to encourage wider use of recycled plastics in everyday manufacturing.

Moreover, the company explained that Recleo™ will work alongside the already existing Borcycle™  portfolio. While Borcycle™ focuses more on premium and technically advanced applications, Recleo™ is designed for customers looking for reliable and cost-effective recycled material options. By having both brands, Borealis and Borouge can now provide solutions for different customer needs and market demands.

According to Towards Chemicals And Materials Analytics and Consulting, The global polyolefin market size was valued at USD 348.75 billion in 2025, is estimated to reach USD 369.50 billion in 2026, and is projected to reach USD 621.62 billion by 2035, exhibiting a compound annual growth rate (CAGR) of 5.95% over the forecast period from 2026 to 2035. In terms of volume, the polyolefin market is projected to grow from 238.55 million tons in 2025 to 385.62 million tons by 2035. growing at a CAGR of 4.92% from 2026 to 2035, due to the heavy shift towards industrialization and sustainability.

Furthermore, the companies believe that increasing the use of recycled plastics is an important step toward creating a more sustainable future.  Also, with Recleo™, they aim to support industries in reducing waste and making better use of existing materials. The new brand will be available globally and backed by the company’s international network and experience in polymer solutions.