Pure Infusion Launches as New Brand Following Merger of AleraCare and Pure Healthcare


Published: 28 May 2026

Author: Towards Healthcare

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Pure Infusion, a leading provider of ambulatory infusion services, announced the launch of its new brand formed through the merger of AleraCare and Pure Healthcare. The company brings together two networks to establish infusion clinics under a single, unified mission to simplify infusion care while delivering an unmatched, patient-obsessed experience.

Chief Commercial Officer, Brady Porter, stated, “Our new, unified brand reinforces this commitment, and going forward, we are deeply focused on further enhancing the core attributes both legacy organizations excelled at: providing exceptional clinical care, seamless coordination, and operating with a deeply human approach to every interaction.”

According to Towards Healthcare, the home infusion therapy market is projected to experience significant growth, with estimates suggesting the market size will increase from USD 52.23 billion in 2026 to approximately USD 97.65 billion by 2035, representing a compound annual growth rate (CAGR) of 7.2% from 2026 to 2035. Growth is driven by the cost-effectiveness, which is driving widespread adoption and favourable reimbursement policies. With technological advancement and innovation in smart infusion pumps, needleless connectors, and remote patient monitoring software, patients can safely receive IV therapies independently or with visiting nurses.

A Patient-Obsessed Approach to Infusion Care

The organization’s care model is designed to eliminate common barriers in the infusion process. From referral to treatment, dedicated regional teams, including Account Executives, Patient Access Coordinators, and Pre-Authorization Specialists, work in sync to streamline workflows, reduce delays, and ensure patients start therapy as quickly as possible.
 The growing organisation with a national footprint enables greater access to high-quality infusion care, which maintains a localised, patient-first approach that helps consumers to benefit from more convenient, cost-effective treatment.
About Pure Infusion

The organization partners with healthcare providers to deliver high-quality, patient-centered infusion care for a range of chronic conditions, including autoimmune, neurological, and inflammatory diseases.

The company focuses on simplifying access to care, optimizing outcomes, and enhancing the patient experience. Pure Infusion is transforming infusion services for patients and providers alike. It provides high-quality, cost-effective intravenous (IV) and injection therapies for complex chronic conditions like autoimmune and neurological diseases in a comfortable, private suite setting. 

A recent report by Towards Healthcare highlights that the home infusion therapy market is witnessing growth driven by smart devices & tech integration, advanced monitoring technologies, and user-friendly, needleless infusion systems is opening new avenues for at-home safety and real-time oversight. It also grows in providing complex biologics and treatments for endocrinology and immune deficiencies directly to the home.

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