Vehicle-to-Grid Technology Market Size, Share, and Trends

Vehicle-to-Grid Technology Market (By Component: Smart Meters, Electric Vehicle Supply Equipment (EVSE), Software, and Home Energy Management (HEM); By Application: Battery Electric Vehicles (BEVs), Fuel Cell Vehicles (FCVs), and Plug-in Hybrid Electric Vehicles (PHEVs)) - Global Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2024 - 2033

  • Last Updated : March 2024
  • Report Code : 1019
  • Category : Automotive

The global vehicle-to-grid technology market size was valued at USD 3.78 billion in 2023 and it is expected to be worth around USD 45.09 billion by 2033, recording a CAGR of 28.13% over forecast period 2024 to 2033. The global vehicle-to-grid technology market is expected to be driven by the emergence of electric vehicles across the globe.

V2G Technology Market Size 2024 to 2033

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Key Takeaways

  • Europe has led the global market with the highest market share of around 35.80% in 2023.
  • By Component Type, the electric vehicle supply equipment segment has held the maximum revenue share of 83.13% in 2023.
  • By Application, the battery electric vehicles (BEVs) segment held the major market share 63.89% in 2023.
  • By Application, the plug-in hybrid electric vehicles (PHEVs) segment is anticipated to grow at a remarkable CAGR of 28.59%.

Vehicle-to-Grid Technology Market in the Europe 2024-2033

Europe vehicle-to-grid technology market size was estimated at USD 1.35 billion in 2023 and it is expected to be worth around USD 16.01 billion by 2033, recording a CAGR of 28.05% over forecast period 2024 to 2033.

Europe Vehicle to Grid (V2G) Technology Market Size 2024 To 2033

North America and Europe are the key regions in the global vehicle-to-grid technology market with significant revenue contribution in 2023. Government initiatives promoting the use of battery-powered vehicles to control carbon emission rate are the major factors that propels the market growth. In addition, long-term warranty offered by the manufacturers along with subsidies and benefits offered by the government on the adoption of electric vehicles attract large consumer base.

The widespread deployment of autonomous vehicles and the increasing use of smart power generation systems are the primary drivers driving market expansion. In comparison to conventional internal combustion autos, hybrid and electric vehicles are more fuel efficient and consume less fuel. Another growth-inducing component is substantial innovation in the manufacturing processes of vehicle batteries.

Auto manufacturers in these regions are also taking initiative to promote vehicle-to-grid technology as it improves their value chain by improving the battery life. For instance, in December 2018, Nuvve Corporation signed a partnership agreement with EDF Group to implement vehicle-to-grid technology in the European market.

On the contrary, Asia Pacific projected lucrative growth for vehicle-to-grid technology during the forecast period. The prime factors contributing to the significant growth are green revolution drives in Asian countries such as China, Japan, India, and South Korea. For instance, China has vision of fully electric-powered mobility in the region by 2025 and is investing significantly for the same.

Automobile batteries that have been developed recently have a longer operational life and can withstand repeated charging cycles without deterioration. Furthermore, the introduction of vehicle-to-everything technology as an extension of vehicle-to-grid with a smaller size, lighter weight, and easier installation process is fueling market expansion. The market is expected to be driven by massive infrastructural developments and the implementation of favorable government policies boosting smart grid initiatives.

Vehicle to Grid Technology Market Share, By Region, 2023 (%)

 

  • North America vehicle-to-grid (V2G) technology market size was estimated at USD 1.13 billion in 2023 and it is growing at a CAGR of 27.74% from 2024 to 2033.
  • Asia Pacific vehicle-to-grid (V2G) technology market size was valued at USD 1.15 billion in 2023 and it is expanding at a CAGR of 28.78% from 2024 to 2033.
  • Latin America vehicle-to-grid (V2G) technology market was surpassed at USD 84.90 million in 2023 and it is expected to reach at a CAGR of 26.89% from 2024 to 2033.

Vehicle-to-Grid Technology Market Overview

Vehicle to grid is a system that allows various types of electric cars such as battery electric vehiclesfuel cell vehicles, plug-in hybrid electric vehicles, and others to interface with the power grid in order to provide demand response services by delivering two-way electricity exchange. One of the primary factors driving the growth of the vehicle to grid market is the increasing use of electric vehicles around the world, which is affecting demand for electric vehicle charging infrastructures such as unidirectional and bidirectional power flow charging. Furthermore, the government's expanding measures to promote the use of environmentally friendly electric vehicles, as well as growing public awareness of environmental issues, has accelerated the expansion of the vehicle to grid industry.

Rising adoption of electric vehicles across the globe has greatly transformed the energy sector. Battery-powered cars proved to be largely effective in controlling carbon emission. Developed regions such as North America and Europe have significantly adopted the electric vehicle technology, along with this; the developing countries have shown tremendous interest for adoption of electric vehicles as a mode of future transportation. Prime factor responsible for the rising demand for electric vehicles is green revolution drives in several nations to protect environment from increasing pollution.

Furthermore, some of the regions such as North America have amended their regulations to support the vehicle-to-grid technology. For instance, National Electric Code (NEC) was amended in 2011 that describes the equipment construction, wiring methods, equipment locations, and control & protection of Electric Vehicle Supply Equipment (EVSE). Additionally, International Codes (I-Codes) that is applicable for vehicle-to-grid technology include International Residential Code (IRC), International Energy Conservation Code (IECC), and International Building Code (IBC). Each code is revised in three years with the required amendments made. The aforementioned factors significantly drive the vehicle-to-grid technology market.

Vehicle-to-Grid Technology Market Scope

Report Coverage Details
Growth Rate from 2024 to 2033 CAGR of 28.13%
Market Size in 2023 USD 3.78 Billion
Market Size by 2033 USD 45.09 Billion
Largest Market North America
Segments Covered By Component Type, By Application Type
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

 

Vehicle-to-Grid Technology Market Dynamics

Market Drivers: Escalating adoption of electric vehicles across the globe has greatly transformed the energy sector

Intensifying awareness for smart power generation along with increasing adoption of autonomous vehicles has suggestively triggered the demand for vehicle-to-grid technology. Further, the government of numerous regions offering incentives and other paybacks over the petrol- and dieselpowered vehicles to boost the adoption of battery powered vehicles fuels the market growth prominently. Thus, global EV-sales volumes are becoming large enough to generate significant profit pools for well-established suppliers and other upstream participants. Influences such as upsurge in demand for fuel-efficient, and low-emission vehicles, high-performance, along with rigorous government rules and regulations toward vehicle emission complements the growth of the electric vehicle market. This in turn motivates the vehicle to grid technology market players.

Surge in demand for electric vehicles

The adoption of latest and new technologies is driving the demand for electric vehicles such as battery electric vehicles and plug-in electric vehicles in the global market. As a result, surge in demand for electric vehicles are driving the growth of global vehicle-to-grid technology market. 

Market Restraints: High Initial cost

High initial cost of the technology over specific period of time hampers the market growth. Repairing companies, automobile owners, and oil industries show resistance to the high cost of existing technology. Further, lack of Infrastructure and lack of knowledge about the technology, driver’s anxiety of vehicle range, and data security are some of the issues that will curb to the growth of the market. A bidirectional charger or an electric vehicle supply equipment is essential to charge an electric vehicle battery and supply electricity back to the grid. Developments in the batteries of electric vehicles have been very slow as than other technologies. Dearth of infrastructure and high initial costs of electric vehicles with vehicle-to-grid technology make it tough for these vehicles to strive with conventional vehicles with internal combustion engines. Nonetheless, the augmented battery life and change of preference in the customer’s choice anticipated to accelerate the market in the coming years.

Despite the fact that the vehicle to grid business is quickly expanding, high beginning costs and a lack of investment are two of the market's primary challenges. When compared to large power plant power generation, vehicle-to-grid is not a cheap source and requires large investments, which is a key problem for the market's growth. Furthermore, the initial cost of establishing a new electric vehicle charging station is quite high, limiting the market's expansion. As a result, these issues are expected to stymie the growth of the vehicle-to-grid market over the forecast period.

Stringent government regulations

Several countries have stringent regulations governing how electricity from individual producers can be pumped into the system. In addition, a number of administrative procedures necessitate government permission. Owners of battery electric vehicles and plug-in hybrid vehicles do not appreciate such convoluted procedures. As a result, market participants are overcoming stringent rules by building standardized vehicle-to-grid protocols that strike the correct balance between grid network security and the smooth application of this technology.

Opportunities: Growing government initiatives

Government initiatives for the adoption of electric vehicles and emission regulating measures relating to environmental issues, as well as increased public awareness of environmental issues, all contribute to the market's growth. The UK government gave around $1.7 million to two electric vehicle charging projects in August 2020, in order to assist them in utilizing electricity at its cheapest and to help balance the system.

Component Insights

Electric Vehicle Supply Equipment (EVSE) expected to outpace the global vehicle-to-grid technology market by the year 2033. In 2023, Electric Vehicle Supply Equipment (EVSE) contributed significant revenue share around 82% owing to their increasing usage for connecting electric vehicle to the grid. The EVSE are the main component that connects EV to the electric grid and thus increasing trend for renewable and smart energy generation will flourish the demand for EVSE components. The EVSE is helpful in charging the electric vehicles and supplying energy back to the grid. This factor drives the EVSE segment significantly in the coming years. 95% of the times, the electric vehicles are not in use, the vehicle-to-grid technology helps to use that energy by supplying energy back to the grid. This helps in achieving the electricity requirement during peak hours. In addition, they also fulfill the requirement during blackouts and natural calamities to run the necessary or emergency services.

The electric vehicle supply equipment is the essential component that connects an electric vehicle to the electric grid, hence the need for electric vehicle supply equipment components will grow as the trend for renewable and smart energy generation grows. The electric vehicle supply equipment is useful for charging electric vehicles as well as supplying electricity to the grid. This element will have a big impact on the electric vehicle supply equipment market in the next years.

Global Vehicle-To-Grid Technology Market Revenue, By Component, 2020-2023 (USD Million)

Component 2020 2021 2022 2023
Smart Meters 79.2 114.5 165.8 240.10
Electric Vehicle Supply Equipment (EVSE) 1,001.50 1,467.00 2,150.30 3,154.10
Software 72.2 103.7 149.1 214.3
Home Energy Management (HEM) 62.1 88.6 126.7 181

 

Application Insights

Battery Electric Vehicles (BEVs) held significant revenue share in the global vehicle-to-grid technology market in 2023. The prime factor behind the significant growth of the segment is 100% powered by energy storage system in the vehicle. This helps the vehicle to return back maximum power to the grid. Further, in 2018, Nissan Motors Co. Ltd. announced its first electric car Nissan Leaf that secured regulatory approval for power backup for Germany’s electric grid. With the pilot project in January 2019, the company sold 8 kWh of electricity back to the grid. The fact that the category is 100% powered by an energy storage system in the vehicle is the main reason for its rapid expansion. This aids the vehicle in returning the maximum amount of power to the grid.

Vehicle to Grid Technology Market Share, By Application, 2023 (%)

 

On the other hand, Plug-in Hybrid Electric Vehicles (PHEVs) exhibits the fastest growth over the forecast period. PHEV consist of larger battery and plug-in charger that can power it to run up to 20 to 60 miles after charging for only one hour. Larger battery size has higher capability to revert the large amount of power back to the grid. Thus, PHEVs expected to return back more power grid and the owners can earn more through this. In addition, the rising popularity of PHEVs being more driver-friendly along with their lucrative benefits over the BEVs has significant potential to drive the market in the years to come.

  • The global market for the BEV was valued at USD 2.42 billion in 2023 and is projected to reach at a CAGR of 28.04% from 2024 to 2033.
  • The global market for the fuel cell vehicles (fcvs) was valued at USD 0.26 billion in 2023 and growing at a CAGR of 26.82% from 2024 to 2033.
  • The global market for the PHEVs was valued at USD 1.10 billion in 2023 and growing at a CAGR of 28.59% from 2024 to 2033.

Key Companies & Market Share Insights

The global vehicle-to-grid technology market is highly competitive with prominent on-going developments in the market. The market players are largely focused towards technology investment, partnership and merger & acquisition strategy for cementing their footprint in the market.

Vehicle to Grid Technology Market Company Share 2019

In June 2018, Hitachi and Mitsubishi collaborated together to establish vehicle-to-grid charging network for PHEVs and BEVs at several places in Japan. Similarly, in June 2019, ENGIE entered into an agreement with Fiat Chrysler Automobiles (FCA) to offer new electric-powered mobility solutions in fourteen different countries of Europe. The company planned to offer FCAs with its charging station for its customers and dealers in Europe. Thus, significant initiative from auto-manufacturers to promote the vehicle-to-grid technology has prominent impact on the market growth.

Nuvve Corporation and EDF Group formed a strategic cooperation in December 2018 to promote the latter's electric mobility goal. The two companies are anticipated to create electric vehicles and vehicle-to-grid solutions for the European market as a result of their relationship.

OVO Energy Ltd declared a strategic investment from Mitsubishi Corporation in February 2019 in exchange for a 20% share in the company. This funding will be used to expand into new markets in Europe and Asia Pacific, as well as to accelerate the development of Kaluza, the company's unit for intelligent energy solutions.

Vehicle-to-Grid Technology Market Companies

  • Nissan Motor Corporation
  • Mitsubishi Motors Corporation
  • NUVVE Corporation
  • ENGIE Group
  • OVO Energy Ltd
  • Groupe Renault
  • Honda Motor Co., Ltd.

Segments Covered in the Report

This report analyses and projects market revenue and growth trend at global, regional, and country levels and offers an analysis of the modern industry developments in each of the sub-segments from 2024 to 2033. This research report bifurcate global vehicle-to-grid technology market on the basis of component, application, and region:

By Component Type           

  • Smart Meters
  • Electric Vehicle Supply Equipment (EVSE)
  • Software
  • Home Energy Management (HEM)

By Application Type

  • Battery Electric Vehicles (BEVs)
  • Fuel Cell Vehicles (FCVs)
  • Plug-in Hybrid Electric Vehicles (PHEVs)

By Regional Type

  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
  • Latin America
  • MEA
  • Rest of the World

Frequently Asked Questions

The global vehicle-to-grid technology market size was exhibited at USD 3.78 billion in 2023 and it is anticipated to reach around USD 45.09 billion by 2033.

The global vehicle-to-grid technology market is recording compound annual growth rate (CAGR) of 28.13% during the forecast period from 2024 to 2033.

Vehicle-to-grid technology is system that enables bi-directional flow of electrical energy between electrical grid and the vehicle. During charging a battery the electrical energy flows from grid to vehicle, but during peak hours when grid requires energy the flow of energy is from electric vehicle to the grid.

Battery Electric Vehicles (BEVs) held significant revenue share in the global vehicle-to-grid technology market in 2023.

North America and Europe are the key regions in the global vehicle-to-grid technology market with significant revenue contribution in 2023.

Asia Pacific projected lucrative growth for vehicle-to-grid technology during the forecast period.

The key companies operating in the vehicle-to-grid technology market such as Nissan Motor Corporation, Mitsubishi Motors Corporation, NUVVE Corporation, ENGIE Group, OVO Energy Ltd, Groupe Renault, Honda Motor Co., Ltd.

Chapter 1. Introduction

1.1. Research Objective
1.2. Scope of the Study
1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope

4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis

Chapter 5. Market Dynamics Analysis and Trends

5.1. Market Dynamics
5.1.1. Market Drivers
5.1.2. Market Restraints
5.1.3. Market Opportunities
5.2. Porter’s Five Forces Analysis
5.2.1. Bargaining power of suppliers
5.2.2. Bargaining power of buyers
5.2.3. Threat of substitute
5.2.4. Threat of new entrants
5.2.5. Degree of competition

Chapter 6. Competitive Landscape

6.1.1. Company Market Share/Positioning Analysis
6.1.2. Key Strategies Adopted by Players
6.1.3. Vendor Landscape
6.1.3.1. List of Suppliers
6.1.3.2. List of Buyers

Chapter 7. Global Vehicle-to-Grid Technology Market, By Component Type

7.1. Vehicle-to-Grid Technology Market, by Component Type, 2024-2033
7.1.1. Smart Meters
7.1.1.1. Market Revenue and Forecast (2021-2033)
7.1.2. Electric Vehicle Supply Equipment (EVSE)
7.1.2.1. Market Revenue and Forecast (2021-2033)
7.1.3. Software
7.1.3.1. Market Revenue and Forecast (2021-2033)
7.1.4. Home Energy Management (HEM)
7.1.4.1. Market Revenue and Forecast (2021-2033)

Chapter 8. Global Vehicle-to-Grid Technology Market, By Application

8.1. Vehicle-to-Grid Technology Market, by Application, 2024-2033
8.1.1. Battery Electric Vehicles (BEVs)
8.1.1.1. Market Revenue and Forecast (2021-2033)
8.1.2. Fuel Cell Vehicles (FCVs)
8.1.2.1. Market Revenue and Forecast (2021-2033)
8.1.3. Plug-in Hybrid Electric Vehicles (PHEVs)
8.1.3.1. Market Revenue and Forecast (2021-2033)

Chapter 9. Global Vehicle-to-Grid Technology Market, Regional Estimates and Trend Forecast

9.1. North America
9.1.1. Market Revenue and Forecast, by Component (2021-2033)
9.1.2. Market Revenue and Forecast, by Application (2021-2033)
9.1.3. U.S.
9.1.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.1.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.1.4. Rest of North America
9.1.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.1.4.2. Market Revenue and Forecast, by Application (2021-2033)
9.2. Europe
9.2.1. Market Revenue and Forecast, by Component (2021-2033)
9.2.2. Market Revenue and Forecast, by Application (2021-2033)
9.2.3. UK
9.2.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.2.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.2.4. Germany
9.2.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.2.4.2. Market Revenue and Forecast, by Application (2021-2033)
9.2.5. France
9.2.5.1. Market Revenue and Forecast, by Component (2021-2033)
9.2.5.2. Market Revenue and Forecast, by Application (2021-2033)
9.2.6. Rest of Europe
9.2.6.1. Market Revenue and Forecast, by Component (2021-2033)
9.2.6.2. Market Revenue and Forecast, by Application (2021-2033)
9.3. APAC
9.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.3.3. India
9.3.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.3.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.3.4. China
9.3.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.3.4.2. Market Revenue and Forecast, by Application (2021-2033)
9.3.5. Japan
9.3.5.1. Market Revenue and Forecast, by Component (2021-2033)
9.3.5.2. Market Revenue and Forecast, by Application (2021-2033)
9.3.6. Rest of APAC
9.3.6.1. Market Revenue and Forecast, by Component (2021-2033)
9.3.6.2. Market Revenue and Forecast, by Application (2021-2033)
9.4. MEA
9.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.4.2. Market Revenue and Forecast, by Application (2021-2033)
9.4.3. GCC
9.4.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.4.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.4.4. North Africa
9.4.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.4.4.2. Market Revenue and Forecast, by Application (2021-2033)
9.4.5. South Africa
9.4.5.1. Market Revenue and Forecast, by Component (2021-2033)
9.4.5.2. Market Revenue and Forecast, by Application (2021-2033)
9.4.6. Rest of MEA
9.4.6.1. Market Revenue and Forecast, by Component (2021-2033)
9.4.6.2. Market Revenue and Forecast, by Application (2021-2033)
9.5. Latin America
9.5.1. Market Revenue and Forecast, by Component (2021-2033)
9.5.2. Market Revenue and Forecast, by Application (2021-2033)
9.5.3. Brazil
9.5.3.1. Market Revenue and Forecast, by Component (2021-2033)
9.5.3.2. Market Revenue and Forecast, by Application (2021-2033)
9.5.4. Rest of LATAM
9.5.4.1. Market Revenue and Forecast, by Component (2021-2033)
9.5.4.2. Market Revenue and Forecast, by Application (2021-2033)

Chapter 10. Company Profiles

10.1. Nissan Motor Corporation
10.1.1. Company Overview
10.1.2. Product Offerings
10.1.3. Financial Performance
10.1.4. Recent Initiatives
10.2. Mitsubishi Motors Corporation
10.2.1. Company Overview
10.2.2. Product Offerings
10.2.3. Financial Performance
10.2.4. Recent Initiatives
10.3. NUVVE Corporation
10.3.1. Company Overview
10.3.2. Product Offerings
10.3.3. Financial Performance
10.3.4. Recent Initiatives
10.4. ENGIE Group
10.4.1. Company Overview
10.4.2. Product Offerings
10.4.3. Financial Performance
10.4.4. Recent Initiatives
10.5. OVO Energy Ltd
10.5.1. Company Overview
10.5.2. Product Offerings
10.5.3. Financial Performance
10.5.4. Recent Initiatives
10.6. Groupe Renault
10.6.1. Company Overview
10.6.2. Product Offerings
10.6.3. Financial Performance
10.6.4. Recent Initiatives
10.7. Honda Motor Co., Ltd.
10.7.1. Company Overview
10.7.2. Product Offerings
10.7.3. Financial Performance
10.7.4. Recent Initiatives

Chapter 11. Research Methodology

11.1. Primary Research
11.2. Secondary Research
11.3. Assumptions

Chapter 12. Appendix

12.1. About Us
12.2. Glossary of Terms

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