Chapter 1. Introduction

1.1. Research Objective

1.2. Scope of the Study

1.3. Definition

Chapter 2. Research Methodology

2.1. Research Approach

2.2. Data Sources

2.3. Assumptions & Limitations

Chapter 3. Executive Summary

3.1. Market Snapshot

Chapter 4. Market Variables and Scope 

4.1. Introduction

4.2. Market Classification and Scope

4.3. Industry Value Chain Analysis

4.3.1. Raw Material Procurement Analysis 

4.3.2. Sales and Distribution Channel Analysis

4.3.3. Downstream Buyer Analysis

Chapter 5. COVID 19 Impact on Augmented Reality And Virtual Reality Market 

5.1. COVID-19 Landscape: Augmented Reality And Virtual Reality Industry Impact

5.2. COVID 19 - Impact Assessment for the Industry

5.3. COVID 19 Impact: Global Major Government Policy

5.4. Market Trends and Opportunities in the COVID-19 Landscape

Chapter 6. Market Dynamics Analysis and Trends

6.1. Market Dynamics

6.1.1. Market Drivers

6.1.2. Market Restraints

6.1.3. Market Opportunities

6.2. Porter’s Five Forces Analysis

6.2.1. Bargaining power of suppliers

6.2.2. Bargaining power of buyers

6.2.3. Threat of substitute

6.2.4. Threat of new entrants

6.2.5. Degree of competition

Chapter 7. Competitive Landscape

7.1.1. Company Market Share/Positioning Analysis

7.1.2. Key Strategies Adopted by Players

7.1.3. Vendor Landscape

7.1.3.1. List of Suppliers

7.1.3.2. List of Buyers

Chapter 8. Global Augmented Reality And Virtual Reality Market, By Device Type

8.1. Augmented Reality And Virtual Reality Market, by Device Type, 2023-2032

8.1.1 AR technology

8.1.1.1. Market Revenue and Forecast (2021-2032)

8.1.2. VR Technology

Chapter 9. Global Augmented Reality And Virtual Reality Market, By Offering Type

9.1. Augmented Reality And Virtual Reality Market, by Offering Type, 2023-2032

9.1.1. Hardware

9.1.1.1. Market Revenue and Forecast (2021-2032)

9.1.2. Software

Chapter 10. Global Augmented Reality And Virtual Reality Market, By End Use 

10.1. Augmented Reality And Virtual Reality Market, by End Use, 2023-2032

10.1.1. Aerospace & Defense

10.1.1.1. Market Revenue and Forecast (2021-2032)

10.1.2. Consumer

10.1.2.1. Market Revenue and Forecast (2021-2032)

10.1.3. Commercial

10.1.3.1. Market Revenue and Forecast (2021-2032)

10.1.4. Enterprise

10.1.4.1. Market Revenue and Forecast (2021-2032)

10.1.5. Gaming and Entertainment

10.1.5.1. Market Revenue and Forecast (2021-2032)

10.1.6. Healthcare

10.1.6.1. Market Revenue and Forecast (2021-2032)

10.1.7. Others

10.1.7.1. Market Revenue and Forecast (2021-2032)

Chapter 11. Global Augmented Reality And Virtual Reality Market, Regional Estimates and Trend Forecast

11.1. North America

11.1.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.1.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.1.3. Market Revenue and Forecast, by End Use (2021-2032)

11.1.4. U.S.

11.1.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.1.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.1.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.1.5. Rest of North America

11.1.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.1.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.1.5.3. Market Revenue and Forecast, by End Use (2021-2032)

11.2. Europe

11.2.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.2.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.2.3. Market Revenue and Forecast, by End Use (2021-2032)

11.2.4. UK

11.2.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.2.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.2.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.2.5. Germany

11.2.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.2.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.2.5.3. Market Revenue and Forecast, by End Use (2021-2032)

11.2.6. France

11.2.6.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.2.6.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.2.6.3. Market Revenue and Forecast, by End Use (2021-2032)

11.2.7. Rest of Europe

11.2.7.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.2.7.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.2.7.3. Market Revenue and Forecast, by End Use (2021-2032)

11.3. APAC

11.3.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.3.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.3.3. Market Revenue and Forecast, by End Use (2021-2032)

11.3.4. India

11.3.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.3.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.3.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.3.5. China

11.3.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.3.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.3.5.3. Market Revenue and Forecast, by End Use (2021-2032)

11.3.6. Japan

11.3.6.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.3.6.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.3.6.3. Market Revenue and Forecast, by End Use (2021-2032)

11.3.7. Rest of APAC

11.3.7.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.3.7.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.3.7.3. Market Revenue and Forecast, by End Use (2021-2032)

11.4. MEA

11.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.4.4. GCC

11.4.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.4.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.4.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.4.5. North Africa

11.4.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.4.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.4.5.3. Market Revenue and Forecast, by End Use (2021-2032)

11.4.6. South Africa

11.4.6.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.4.6.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.4.6.3. Market Revenue and Forecast, by End Use (2021-2032)

11.4.7. Rest of MEA

11.4.7.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.4.7.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.4.7.3. Market Revenue and Forecast, by End Use (2021-2032)

11.5. Latin America

11.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.5.3. Market Revenue and Forecast, by End Use (2021-2032)

11.5.4. Brazil

11.5.4.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.5.4.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.5.4.3. Market Revenue and Forecast, by End Use (2021-2032)

11.5.5. Rest of LATAM

11.5.5.1. Market Revenue and Forecast, by Device Type (2021-2032)

11.5.5.2. Market Revenue and Forecast, by Offering Type (2021-2032)

11.5.5.3. Market Revenue and Forecast, by End Use (2021-2032)

Chapter 12. Company Profiles

12.1. Microsoft

12.1.1. Company Overview

12.1.2. Product Offerings

12.1.3. Financial Performance

12.1.4. Recent Initiatives

12.2. Google LLC

12.2.1. Company Overview

12.2.2. Product Offerings

12.2.3. Financial Performance

12.2.4. Recent Initiatives

12.3. Apple, Inc.

12.3.1. Company Overview

12.3.2. Product Offerings

12.3.3. Financial Performance

12.3.4. Recent Initiatives

12.4. Sony Corporation

12.4.1. Company Overview

12.4.2. Product Offerings

12.4.3. Financial Performance

12.4.4. Recent Initiatives

12.5. Blippar Limited

12.5.1. Company Overview

12.5.2. Product Offerings

12.5.3. Financial Performance

12.5.4. Recent Initiatives

12.6. Infinity Augmented Reality Limited

12.6.1. Company Overview

12.6.2. Product Offerings

12.6.3. Financial Performance

12.6.4. Recent Initiatives

12.7. Niantic, Inc.

12.7.1. Company Overview

12.7.2. Product Offerings

12.7.3. Financial Performance

12.7.4. Recent Initiatives

12.8. Zappar Limited.

12.8.1. Company Overview

12.8.2. Product Offerings

12.8.3. Financial Performance

12.8.4. Recent Initiatives

12.9. Magic Leap, Incorporated

12.9.1. Company Overview

12.9.2. Product Offerings

12.9.3. Financial Performance

12.9.4. Recent Initiatives

12.10. Wikitude GmbH

12.10.1. Company Overview

12.10.2. Product Offerings

12.10.3. Financial Performance

12.10.4. Recent Initiatives

Chapter 13. Research Methodology

13.1. Primary Research

13.2. Secondary Research

13.3. Assumptions

Chapter 14. Appendix

14.1. About Us

14.2. Glossary of Terms