Published Date : 07 Dec 2022
The global superfoods market size accounted for USD 168.89 billion in 2022 and is expected to surpass around USD 246.2 billion by 2030, growing at a CAGR of 4.82% during the forecast period 2022 to 2030.
The increased customer inclination for healthy and nutritious foods is one of the primary factors driving the global superfoods market forward. Furthermore, the global superfoods market is being driven by the growing geriatric population as well as rising healthcare spending. Large-scale produce consumption has long targeted vegetarians and vegans. Furthermore, by increasing awareness of the nutritional worth of meat, non-vegetarians who are more likely to consume non-vegetarian foods may be persuaded to become vegetarians. The expansion of the global superfoods market can be ascribed in part to rising global awareness of health and fitness. Superfoods have been increasingly popular around the world in recent years. These meals assist to keep illnesses at distance by promoting gut health and metabolism.
Superfoods Market Report Scope
|Market Size In 2022||USD 168.89 Billion|
|Market Size By 2030||USD 246.2 Billion|
|Growth Rate from 2022 to 2030||CAGR of 4.82%|
|Forecast Period||2022 to 2030|
|Segments Covered||By Product, By Application, By Distribution Channel|
|Regions Covered||North America, Europe, Asia-Pacific, Latin America, Middle East and Africa|
North America is the largest segment for the superfoods market in terms of region. The U.S. is dominating the superfoods market in the North American region. The popularity of superfoods is driving up demand. Food companies can now include a qualified health claim on foods containing omega 3 fatty acids that links omega 3 consumption to a lower risk of coronary heart disease, according to the US Food and Drug Administration. In addition, the market for superfoods in North America is rising due to the adoption of novel technologies and increased investments in research & development.
Europe region is the fastest-growing region in the superfoods market. The UK holds the highest market share in the Europe superfoods market. The increasing importance of fiber-fortified food products is ascribed to the expansion of the superfoods sector in Europe. Furthermore, the government is making ongoing attempts to promote the benefits of superfoods.
Drivers: Surge in demand for superfoods
The global superfoods market is experiencing a surge in demand. People are spending more money on their bodies as their personal income rises, resulting in a variety of growth prospects during the anticipated period. The number of elderly individuals in a country’s overall population is constantly increasing, resulting in increased global demand over the forecast period. Thus, the surge in demand for superfoods is driving the growth of the global superfoods market.
Restraints: Lack of awareness among consumers
The people in many regions are not aware about the benefits related to superfoods. Most of the western regions, do not consume superfoods due to a lack of awareness. In addition, the government also does not take enough effort for educating people regarding superfoods. As a result, this factor is restricting the expansion of the global superfoods market.
Opportunities: The growing trend of health and wellness
Consumers are becoming more aware about their health and well-being and are seeking to improve it through healthy living rather than traditional medicine. The creation of superfoods, which allow products to integrate superfoods ingredients, is a result of greater health awareness combined with customer desire to explore. As a result, the growing trend of health and wellness is supporting the growth of the global superfoods market.
Challenges: Lack of resources in underdeveloped regions
The underdeveloped regions do not have proper resources for producing superfoods. The land and appropriate climatic conditions are very essential for the production of superfoods. Moreover, government do not have enough funds in this region for the development of the superfoods market. Thus, this factor acts a major challenge for the expansion of the global superfoods market.
Key Market Players:
By Distribution Channel
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