List of Contents

U.S. Dental Services Market Size, Report 2027

The U.S. dental services market size was exhibited at USD 145.50 billion in 2022 and is projected to attain around USD 196.18 billion by 2027, progressing a CAGR of 6.24% during the forecast period 2022 to 2027.

Dental services involve diagnostic, preventive, or corrective procedures provided by or under the supervision of a dentist. Licensed dentists administer these services. There are three categories of dental services. The first is diagnostic and preventive care, such as x-rays and cleanings. The second is restorative care, including fillings and root canals, and the third is major restorative care, including dentures, bridges, and crowns. These services help in the maintenance of healthy teeth. It helps in maintaining oral hygiene. 

There are many types of dental services. However, the main dental service types are related to periodontists and orthodontists. There are many specifications related to dental services. General dental services deal with oral hygiene problems and all dental-related diseases. It covers teeth cleaning, tooth extractions, wisdom tooth removal, and children’s dentistry. 

Growth Factors

Dentists and dental professionals provide dental services such as diagnosis, prevention, and treatment of dental disorders. Factors such as the increasing prevalence of dental diseases, rising awareness about dentistry among people, and growing demand for cosmetic & laser dentistry are significantly contributing to the market growth. In line with this, rapid technological advancements and the growing prevalence of dental caries & other periodontal diseases are positively influencing the dental services market growth. The Covid 19 pandemic has impacted the dental services market growth. Due to the nationwide lockdown, dental clinics were closed in many countries. Dental services were allowed only in emergency cases in the early pandemic stage. Oral bleeding, dental trauma, painful caries, tooth fractures, and abnormal tissue biopsies are some of the emergency dental services. Dental treatment involves many dental services that aid people in improving their dental health. 

The fillings are used in various dental treatments. Nowadays, smile makeover procedures are gaining popularity across the world. Besides, rapid technological advancements in endodontics have led to the adoption of root canal procedures. The dental services market is also expanding due to the increasing demand for invisible braces that help in the reshaping and alignment of teeth. The dental services market is anticipated to witness significant growth over the forecast period. This is due to the introduction of dental caps, dentures, and drills. Dentists also recommend various dental services to their patients, which is raising its demand globally. They also organize free dental camps, online campaigns, and dental education programs to capture a share of the market. Moreover, dental equipment manufacturers are investing in research and development to develop innovative technologies. Due to the rising innovations in the dental field, more patients are anticipated to avail of services in the coming years. 

The COVID-19 pandemic continues to demand urgent care centers and emergency rooms, thus providing a boost to market growth. With continuous economic growth, the disposable incomes of people have increased. Additionally, rising expenditure on dentistry services is catalyzing market growth. The growing health consciousness among the millennial population is expected to contribute to the industry growth over the forecast period. 

U.S. Dental Services Market Report Scope

Report Coverage Details
Market Size in 2022 USD 145.50 Billion
Market Size in 2027 USD 196.18 Billion
Growth Rate CAGR of 6.24% From 2022 and 2027
Base Year 2022
Forecast Period 2022 to 2027
Segments Covered By Services, and By Application


Report Highlights:

Based on service, Diagnostic & preventive services dominated the market and are expected to witness a promising CAGR in the U.S. dental service industry. This is due to the surging consumer awareness regarding oral health. The CDC promotes the usage of proven interventions to reduce oral disease and enhance oral health. It provides funds and proper guidance to state and territory health departments. It helps them to monitor oral illness and develop and evaluate oral health programs.

Based on the application, U.S. corrective dental service dominated the market and accounted for the largest revenue share. Every year the US government allocates funds for dental treatments. Oral diseases, dental health, and healthcare inequities are more common. The pandemic led to the closure of dental clinics. The demand for preventive dental services was high owing to increasing consumer awareness. 

Market Dynamics:

Market Driver: Increasing prevalence of dental disorders

The increasing prevalence of dental disorders is the major factor driving the dental services market growth across the globe. A rising number of people are suffering from oral diseases across the globe. Furthermore, the growing awareness about oral healthcare is significantly contributing to the market growth. Dentists are investing in campaigns to spread awareness about dental disorders, thus catalyzing market growth. 

Tooth decay, periodontal disease, and malocclusion are dental disorders leading to the high demand for dental implants, prosthetics, and intraoral scanners. Additionally, the market players are investing in the development of advanced products to treat dental ailments, thereby boosting market revenue in the long run. 

Market Opportunity: Development of cutting-edge modern technologies

There has been an increasing investment by service providers in the development of cutting-edge modern technologies to expand the dental services market. This offers numerous opportunities for market expansion globally. There are various unmet demands of patients in the dental industry. To fill this demand and offer broad services in the dentistry industry, the manufacturers are investing in research and development activities to produce cutting-edge innovations. 

Companies and governments of various countries are focusing on investing in healthcare infrastructure and raising awareness about oral healthcare and hygiene. This further promotes dental tourism and has resulted in high demand for dental services across the globe. Due to the rising demand for dental services, there has been increased competition among dental service providers. There is an escalating demand for invisible braces, which is encouraging market players to invest in producing them. The players are focusing on tapping this new opportunity growing. 

Market Challenges: Reduction in Dental Caries Cases

Reduction in Dental Caries Cases is impeding the dental services market growth. It has been seen that the prevalence of caries has significantly declined. It started with the development of fluoride toothpaste. In line with this, dental caries cases are declining in developed countries due to the developed healthcare infrastructure, variety of public health policies, and rising self-care habits. This is the main factor challenging the growth of the dental services market.

Market Restraint: High costs involved in dental services 

Rising costs involved in dental services are the major factor restricting the market growth globally. The high costs of dental services owing to the increased dental equipment cost is the main factor impeding the market expansion. This will hamper the market growth during the forecast period. 

Furthermore, a lack of awareness regarding modern and advanced dental products is another factor restricting the market growth. The lack of awareness regarding the widespread availability of affordable dental products is hampering the market growth. It needs to be tackled in order to fuel the growth of the market.

Key Developments:

In April 2020, Pacific Dental Services (PDS) launched the TeleDentistry platform for patients in the USA. 

Market Key Players:

  • Smile Brands Inc.
  • Aspen Dental
  • InterDent (Gentle Dental)
  • Coast Dental
  • Pacific Dental Services
  • Heartland Dental
  • Affordable Care
  • Great Expressions Dental Centers
  • Western Dental
  • Dental Care Alliance

Market Segmentations

By Services

  • Cosmetic Dentistry
  • Endodontic Procedures
  • Periodontal Dentistry
  • Orthodontic and Periodontic Services
  • Diagnostic and Preventive Services
  • Oral and Maxillofacial Surgery

By Application

  • Preventive
  • Corrective
  • Therapeutic

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