Non-Invasive Aesthetic Treatments: Market Trends and Growth Insights

Non-Invasive Aesthetic Treatment Market Size and Forecast 2025 to 2034

The global non-invasive aesthetic treatment market size accounted for USD 21.01 billion in 2024 and is predicted to increase from USD 22.67 billion in 2025 to approximately USD 41.55 billion by 2034, expanding at a CAGR of 7.00% from 2025 to 2034.

Non-Invasive Aesthetic Treatment Market Key Takeaways

• The global non-invasive aesthetic treatment market was valued at USD 21.01 billion in 2024.
• It is projected to reach USD 41.55 billion by 2034.
• The market is expected to grow at a CAGR of 7.00% from 2025 to 2034.
• North America market contributed USD 8.99 billion in 2024 and registered at a CAGR of 7.1%.
• Asia Pacific Market was valued at USD 4.26 billion in 2024 and growing at a CAGR of 7.6% during the forecast period.
• By End Use, the hospital and surgery centers segment is estimated to expand at the fastest CAGR of 7.6% between 2025 and 2034.
• By Procedure, the injectables segment is anticipated to expand at a noteworthy CAGR of 8.0% from 2025 to 2034.

U.S. Non-Invasive Aesthetic Treatment Market Size and Growth 2025 to 2034

The U.S. non-invasive aesthetic treatment market size was exhibited at USD 7.38 billion in 2024 and is projected to be worth around USD 15.55 billion by 2034, growing at a CAGR of 7.60% from 2025 to 2034.

North America accounted for over 42.84% of the market share and dominated the global non-invasive aesthetic treatment market in 2023. North America dominated because of the increased awareness among the population regarding the non-invasive aesthetic treatments. According to the International Society of Aesthetic Plastic Surgery, US is the leading market for the non-invasive surgical procedures across the globe. The increased adoption rate of technologically advanced procedures among both the old and the young population in the US fueled the market growth. According to the American Society of Plastic Surgeons, an increase of about 845% was witnessed in the consumption of Botox injections within a time period of 18 years, from 2000 to 2018, in US. The high disposable income, rapidly aging population, and increased focus on the aesthetic appearances in US has fueled the growth of the North America non-invasive aesthetic treatment market. Moreover, the higher adoption of the advanced treatment along with the presence of adequate number of efficient plastic surgeons has contributed towards the market growth. According to the International Society of Aesthetic Plastic Surgery, there were around 7,000 plastic surgeons in US as of 2019. All these factors have resulted in the dominance of North America in the global non-invasive aesthetic treatment market.

Asia Pacific is estimated to be the most opportunistic market during the forecast period. This can be attributed to the presence of huge youth population and rapidly growing geriatric people in the region. The rising disposable income, improvement in the standard of living, and rising awareness regarding the availability of various non-invasive aesthetic treatments are the prominent factors that are expected to drive the market growth in the foreseeable future. According to the United Nations, around 80% of the global old age population will be living in the low and the middle income countries by 2050. Therefore, the Asia Pacific region is presenting lucrative growth opportunities to the market players. Furthermore, the improving gender ratio is estimated to foster the adoption of the aesthetic treatments among the women population in Asia Pacific. Rising focus of the consumers towards the aesthetic appearances is fueling the growth of the Asia Pacific non-invasive aesthetic treatment market.

Europe:

The Europe non-invasive aesthetic treatment market has undergone substantial expansion lately, driven by increasing consumer interest in beauty and wellness procedures that provide effective outcomes with little downtime and recovery. Non-surgical aesthetic procedures, such as Botox injections, laser hair removal, dermal fillers, chemical peels, and skin rejuvenation treatments, have become extremely popular because they enhance appearance without requiring surgery. The worldwide transition to preventative care, along with developments in medical technology, has made various treatments more available, cost-effective, and efficient.  

The non-invasive aesthetics treatment industry in the UK is swiftly transforming as beauty, technology, and shifting societal standards intersect. The data indicates a flourishing market characterized by greater acceptance and technological progress. The sector recovered rapidly following the pandemic and displays no indications of deceleration. In 2023, 7.7 million individuals underwent an aesthetic procedure in the UK. This represents 11% of the total population. An incredible 13.9 million individuals report that they are thinking about undergoing a treatment in 2024. Non-invasive cosmetic procedures are rapidly becoming more diverse, accessible, and more affordable as well. 

Latin America:

The Latin American aesthetics market is growing due to the increase in physical awareness among millennials. The increased focus on personal appearance and health within this demographic acts as a major catalyst for the industry. The desire for cosmetic treatments, skincare items, and fitness services has surged as millennials focus on self-care and improving their appearance. This trend is transforming the aesthetic scene, as companies adjust to fulfill the changing tastes of a generation that prioritizes self-expression, confidence, and a comprehensive view of beauty. 

Non-Invasive Aesthetic Treatment Market Growth Factors

The increasing focus on the physical appearances among the young population is the most prominent driver of the global non-invasive aesthetic treatment market. Moreover, the women population aged 50 years and above are increasingly opting for injectables like Botox shots and fillers to enhance their appearance and conceal skin aging. Therefore, the rising aging population across the globe coupled with rising disposable income and growing awareness regarding the aesthetic treatments is fueling the demand for the non-invasive aesthetic treatment. Moreover, the non-invasiveness is one of the major feature that has boosted its adoption among the population. The technological advancements and research and development in the cosmetic surgeries field has led to the development of various non-invasive treatments for improving the aesthetic looks, which is gaining a huge traction among the modern age people.

The population around the globe are focusing extensively on their physical fitness and aesthetic appearances to look young. The growing demand for the non-invasive aesthetic treatment in the developing nations is expected to gain a momentum in the foreseeable future. The growing geriatric population, rising beauty consciousness, and rising popularity of the non-invasive treatments is expected to have a significant impact on the market. According to the International Society of Aesthetic Plastic Surgery, an increase of over 11% was observed between 2017 and 2018. Furthermore, the social media is expected to play a significant role in spreading the awareness regarding the non-invasive aesthetic treatments. The market players showcase different type of treatment procedures in normal video or short video formats that reaches out to a huge number of social media users. The rising adoption of the technologically advanced treatment equipment along with the rising number of surgeons across the globe is estimated to have a significant impact on the growth of the market during the forecast period.

What are Major Trends for Non-invasive Aesthetic Treatment Market?

• A key factor propelling the India non-invasive aesthetic treatment market is the rising demand for non-surgical cosmetic solutions. The rise in understanding of non-invasive procedures, along with the desire for youthful, smooth, and rejuvenated skin, is driving the growth of the market. 
• With increased awareness of their looks, especially among younger demographics, there is growing demand for procedures that provide natural, discreet outcomes without the surgical risks involved. 
• India is becoming increasingly popular in this area because of its talented workforce, affordable healthcare, and quality treatments. These factors have collectively established the country as a top choice for aesthetic medicine, drawing global medical tourists seeking affordable cosmetic treatments. 
• Celebrity and influencer endorsements are increasingly essential in the Indian aesthetic medicine market, as they significantly influence consumer perceptions and generate demand for specific treatments. By utilizing their large followings on social media, celebrities and influencers establish a direct connection with their audiences. 

Market Scope

Opportunity

Potential in Emerging Economies

Growth opportunities for market participants in the non-invasive aesthetic treatment sector arise from expansion in emerging economies. These economies, marked by higher disposable incomes, more urbanization, and an expanding middle class, are turning into major targets for companies looking to broaden their global presence in the aesthetic medical sector. For instance, the growth of South Korea's beauty sector in Southeast Asia. South Korea, recognized for its cutting-edge skincare and cosmetic advancements, has effectively exported its beauty items and therapies to nations such as Thailand, Vietnam, and Indonesia. The embrace of Korean skincare regimens and aesthetic treatments, such as non-invasive options like laser therapy and facial injections, has become popular among Southeast Asian consumers in search of effective and budget-friendly beauty alternatives. 

Market Challenge

High Cost of Services

Elevated expenses linked to innovative therapies, strict regulatory frameworks, and possible adverse effects may discourage prospective clients. Suppliers of non-invasive aesthetic treatment solutions face specific challenges due to their variable outcomes and elevated expenses. The increased costs are posing a challenge for those with restricted finances. Furthermore, there are differences in individual outcomes, resulting in patient dissatisfaction. 

Procedure Insights

Based on the Procedure, the injectable segment dominated the global non-invasive aesthetic treatment market, accounting for over 43% of the market share in 2023. The easy procedure, quick results, and less hassle associated with the injectables has fostered its adoption among consumers. Injectable is considered to one of the best treatment to conceal the signs of aging. The injectables offers enhanced collagen production in skin, treats wrinkles and facial lines, and offers smooth skin. These essential skin benefits has augmented the demand for the injectable across the globe and led to the dominance of this segment.

Global Non-Invasive Aesthetic Treatment Market Revenue, By Procedure 2022-2034 (USD Million)

The others segment is expected to grow at a rapid rate. This is attributed to the rising adoption of the laser hair removal and non-surgical fat reduction treatments. The low cost availability of such treatments is fueling the growth of this segment. According to the International Society of Aesthetic Plastic Surgery, the laser hair removal treatment was among the top five aesthetic treatments in 2019, globally.

End Use Insights

The medical spa industry has been influenced by ever-evolving consumer needs. As customers grow more proficient with social media, knowledge of anti-aging products is increasing. Rising interest in anti-aging skincare products continues to be the main catalyst for growth. Strategic alliances are emerging as an essential tactic in the changing medical spa industry for service growth and establishing credibility, while attracting broader customer demographics. A notable trend in the sector involves medical spas collaborating with dermatology clinics and wellness facilities. 

Global Non-Invasive Aesthetic Treatment Market Revenue, By End Use 2022-2024 (USD Million)

Recent Developments

• Aeona, an innovative aesthetic care center dedicated solely to women, established by renowned plastic surgeon Dr. Amit Gupta and Mrs. Deepti Gupta, was officially launched on June 7, 2025. Conceptualized as a women-focused branch of Divine Cosmetic Surgery, Aeona goes beyond the traditional clinic framework to create a refuge where women receive compassionate, research-based aesthetic care that honors individuality and self-expression. 
• In September 2024, Merz Aesthetics, the largest global company focused on medical aesthetics, announced the introduction of Ultherapy PRIME – a noninvasive, FDA-approved medical aesthetics procedure that delivers a genuinely customized and enduring skin lift in a single session with no recovery time. The Ultherapy PRIME platform represents the next step in the development of Ultherapy®, acknowledged as the Gold Standard for non-invasive lifting due to extensive clinical research. 
•  In May 2025, The Laser Lounge Spa, Sarasota's leading medical spa, has transformed how clients view skincare and aesthetics. Emphasizing non-invasive, medical-quality therapies, the spa combines advanced technology with professional clinical knowledge to assist clients in appearing and feeling their finest. Anchored in professionalism and safety, each service provided at The Laser Lounge Spa is created in accordance with Florida’s medical aesthetic standards.

Non-invasive Asthetic Treatments Market Companies

• Galderma S.A.
• Allergen
• El. En. SpA
• Alma Lasers
• Johnson & Johnson
• Cynosure
• Solta Medical
• Syneron Candela
• Lumenis
• Merz Pharma

Segments Covered in the Report

By Procedure

• Injectable
  • Polymer Filler
  • Collagen
  • Botulinum Toxin
  • Hyaluronic Acid
  • Calcium Hydroxylapatite
• Skin Rejuvenation
  • Laser Skin Resurfacing
  • Chemical Peel
  • Photo-rejuvenation
• Others
  • Hair Removal
  • Sclerotherapy
  • Non-surgical Fat reduction
  • Cellulite Treatment

By End Use

• Hospitals & Surgery Centers
• Medical Spa
• Traditional Spa
• HCP Owned Clinic
• Others

By Geography

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • U.K.
  • Germany
  • France
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC
  • North Africa
  • South Africa
  • Rest of Middle East & Africa