Health Coach Market Size, Growth, Trends, Report 2030

The global health coach market size exceeded USD 15.42 billion in 2022 and is projected to touch around USD 25.95 billion by 2030, expanding at a CAGR of 6.7% throughout the projection period 2022 to 2030.

In order to learn about the client's or patient's changes in health behavior, health coaching is used. In that two people discuss ideas and issues, but ones that are relevant to health, the coaching process is comparable to talk therapy. People frequently hire health coaches to assist them with a wide range of health difficulties, including stress reduction, managing chronic diseases, improving nutrition and exercise, quitting smoking, and addiction, coping with a life-changing health event, and others. Nearly 2 billion people globally are overweight, including 41 million children, and 24 million Americans have been diagnosed with an autoimmune condition, according to the Functional Medicine Coaching Academy.

Market Growth:

It is anticipated that growing behavioral and mental health awareness would have a significant impact on the health and wellness sector. Employing highly qualified health coaches will enable businesses in the market for health coaching to offer their corporate clients great consulting services that will help the target market expand. Numerous large organizations, like Microsoft, Procter & Gamble, and Deloitte Touche Tohmatsu Limited, have professionals on staff that provide counseling services to their employees. An estimated 109,000 health coaches and mentors have been encouraging and guiding people to change bad lifestyle habits in order to improve some people's overall well-being, according to a recent poll.

Health Coach Market Report Scope:

Report Coverage Details
Market Revenue in 2023 USD 16.43 Billion
Projected Forecast Revenue in 2030 USD 25.95 Billion
Growth Rate from 2022 to 2030 CAGR of 6.7%
Largest Market North America
Base Year 2022
Forecast Period 2022 to 2030
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Regional Analysis:

North America dominates the health coach market because to the rising prevalence of chronic diseases, shifting lifestyle trends, and rising rates of obesity in the United States of North America. In addition, the target industry is anticipated to see rapid expansion in the near future as a result of the presence of key players in the area and the tactics that these businesses are putting into practice in North American countries. Due to the rise in the need for health coaches in emerging nations as a result of the increasing prevalence of chronic disorders, Asia Pacific is projected to register a significant CAGR.

Market Dynamics:


COVID-19 affected various commercial market sectors around the world, but the health coach sector is an exception. Because of the impulsive changes in lifestyle brought on by lockdowns, the majority of developed nations are currently under lockdown as a result of the coronavirus outbreak. This has contributed to an increase in behavioral illnesses. For both staff and students, mental health counseling has been used by the majority of top businesses. The College of Engineering Pune (COEP) and Symbiosis International University (SIU), among other institutions, have announced counseling services in India. Nevertheless, despite the lockout, there has been a surge in demand for health coaching due to a number of factors, including a global increase in awareness of behavioral health and mental health.


Due to the sudden change in daily routine brought on by government-imposed lockdowns, the COVID-19 epidemic has contributed to an increase in mental and behavioral illnesses. There have been behavioral shifts in the global population since the COVID-19 outbreak. Most of the developed and emerging economies closed their gyms, weight-loss centers, studios, and med-spa facilities, which caused tension and anxiety and necessitated the use of online health coaching.

Market Segmentation:

Online Type Insight:

Due to the increasing use of smartphones and the internet globally, the online category is anticipated to hold the largest revenue share by learning mode. Over the anticipated time frame, the offline learning method will generate a little revenue share in the target business.

Application Insight:

Due to the rising prevalence of health-related problems caused by a lack of physical activity among the urban population around the world, the general wellness application segment is predicted to hold the largest revenue share.

Recent Development:

  • A $4.2 trillion market, the health and wellness sector consistently ranks among the best for starting a new business because of its unending potential for growth.
  • According to the US Health Coaching Market Report from January 2021, the service sector for health coaching has grown to be worth $7 billion.

Major Key Players:

  • Regents of the University of California.
  • Sears Wellness Institute
  • Health Coach Institute
  • AFPA
  • UK Health Coaches Association
  • FMCA
  • Institute for Integrative Nutrition
  • The American Council on Exercise
  • Weljii
  • BrainMD Health
  • Institute of Health Sciences
  • ExpertRating
  • The Raw Food Institute

Market Segmentation:

By Mode of Learning

  • Online / Tele Coaching
  • Offline

By Type

  • Holistic Health Coaching
  • Wellness Health Coaching
  • Primal/Paleo Health Coaching

By Duration

  • Less than 6 Months
  • Dairy 6 Months to 12 Months
  • More than 12 Months

By Coach Type

  • Personal Coach
  • Family Coach
  • Corporate Coach

By Application

  • General Wellness
  • Behavioral Health
  • Chronic Conditions/Diseases
  • Others

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