Data Marketplace Market Revenue and Forecast by 2033


30 Sep 2025

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The global data marketplace market is expanding with growing demand for secure, scalable platforms to trade and manage enterprise data globally. The market is driven by the increasing value of data as a revenue-generating asset, demand for high-quality, ready-to-use datasets for Artificial Intelligence /ML and business intelligence, the rise of secure data sharing, and the need for streamlined analytics and informed decision-making.

Data Marketplace Market Revenue Statistics

Data Marketplace Market: Key Drivers & Emerging Opportunities

A data marketplace is an online platform that facilitates the buying, selling, and exchange of datasets, data streams, and AI models. Acting as an intermediary between data providers and consumers, it enables access to data and monetizes it. Several key factors are driving the demand for data monetization, including the growing recognition of data as an asset. Additionally, the increasing adoption of AI and machine learning is fueling the need for diverse AI models for training purposes.

Companies understand the importance of data in making informed decisions and accessing relevant information. These marketplaces also provide a secure and governed environment to mitigate the risks associated with data sharing and ensure compliance with data access regulations. Furthermore, self-service data discovery and acquisition options allow business analysts and data scientists to bypass lengthy IT processes.

Segment Insights

  • By data type, the structured data segment dominated the market because it is highly valuable for AI and analytics. Structured data is easily processed by machines and provides clear, actionable insights for decision-making.
  • By deployment model, the cloud-based deployment model leads the market, offering superior scalability, accessibility, flexibility, and cost-effectiveness. It enables rapid deployment and global reach with lower upfront costs.
  • By data category, the financial & economic data segment is the market leader, as financial institutions heavily rely on various data types for risk assessment, fraud detection, and personalized services, driving innovation and revenue.
  • By business model, the subscription-based segment is at the forefront of the market due to its predictable recurring revenue model. This approach provides financial stability and fosters long-term customer relationships by enabling personalization and enhanced service delivery.
  • By service offering, the data exchange services segment captured the largest market share as it provides the necessary infrastructure for data sharing, monetization, and insight generation, allowing businesses to leverage data for innovation and revenue.
  • By end user, the BFSI segment dominated the data marketplace due to its significant need for data to manage risks, detect fraud, and personalize customer services, thereby maintaining competitiveness and profitability.

Regional Insights

North America dominated the global data marketplace due to its advanced technological infrastructure, high investment levels, and a strong presence of key technology players. The region has witnessed early and widespread adoption of cloud computing, the Internet of Things (IoT), and AI, creating a well-established market for data-driven services. North America, especially the U.S., is recognized as a global leader in technology and innovation, being home to numerous tech giants and startups like AWS, Snowflake, Microsoft, Oracle, and Google, all of which contribute to market dominance.

Asia-Pacific region is expected to experience the fastest growth during the forecast period, driven by rapid digitalization, expanding e-commerce, and significant investments in cloud computing, AI, and big data. Businesses across various sectors, such as retail and healthcare, are increasingly relying on data to gain a competitive edge. Supportive government initiatives, such as China's focus on AI and India's Digital India program, along with a growing demand for data-driven insights, are also propelling this accelerated growth.

Data Marketplace Market Coverage

Report Attribute Key Statistics
Quantitative Units Revenue in USD million/billion, Volume in units
Largest Market North America
Base Year 2024
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Data Marketplace Market Key Players

Recent Development

  • In June 2025, Databricks announced the upcoming release of Lakeflow Designer, a new no-code ETL (Extract, Transform, Load) capability. This feature will allow non-technical users to create production data pipelines using a visual drag-and-drop interface, supported by a natural language generative AI assistant for data engineers to build reliable data pipelines more efficiently, utilizing all business-critical data.(Source: https://www.databricks.com)

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