Food Flavors Market Size To Gain USD 26.3 Bn By 2030

Published Date : 20 Dec 2022

The global food flavors market size was exhibited at USD 18.2 billion in 2022 and is expected to gain around USD 26.3 billion by 2030 with a noteworthy CAGR of 4.84% from 2022 to 2030.

A flavoring used in food to induce the sensory sense of taste or fragrance is referred to as flavor. To improve the flavor of food products, food flavors are routinely added. Synthetic and natural flavors are the main flavor enhancers. Perishable foods have the propensity to lose flavor over time after processing and preservation, necessitating the use of flavoring agents to help maintain the flavor.

The main goal of food flavor inquiry is to alter or enhance the flavors of natural food products, such as fruits and vegetables. They are also used to produce flavors for food items like candies and snacks that lack the flavors consumers want. Natural flavors, which improve the smell profile of food goods, and artificial flavors, which alter the scent to emphasize it, are typically combined to create flavors that are derived from food products. Growing research and development efforts to create a wide range of distinctive flavors is a major element in the rise in market revenue.

Food Flavors Market Report Scope

Report Coverage Details
Market Size In 2022 USD 18.2 Billion 
Market Size By 2030 USD 26.3 Billion
Growth Rate from 2022 to 2030 CAGR of 4.84%
Base Year 2022
Forecast Period 2022 to 2030
Segments Covered By Source, By Application and By Form
Regions Covered North America, Europe, Asia-Pacific, Latin America and Middle East & Africa

Report Highlights

On the basis of origin, the natural segment is the leading segment and is expected to make the largest contribution to the food flavors market. Due to varied influences from regional cuisine, the natural flavor commands the biggest market share: Contrary to artificial tastes, natural extracts from a variety of plants give a dish's ethnic flavor. These organic tastes are being used by several fast-food businesses to create authentic flavors. 

The younger generation also favors using a variety of botanicals and adaptogens in their cooking. This is because people are more aware of the negative impacts of artificial tastes. Artificial flavoring ingredients can cause many health problems over time, including itching and cancer. Natural food flavoring agents are produced by a variety of enterprises because the creative application of organically sourced raw ingredients will present growth potential for the food industry.

On the basis of application, the highest CAGR is projected for the beverage segment during the forecasted period. The premiumization, functionality, convenience, and sustainability themes that are currently gaining traction are driving constant change in the global beverage industry. The global expansion of this market has been greatly aided by the rising popularity of creative tastes across the beverage industry. 

Because consumers are becoming more aware of the health benefits of functional beverages, they are rising in popularity. Numerous uses for the wide variety of natural flavors can be discovered in these useful beverages. Natural flavors are now being used more frequently in the beverage sector as a result of the rising demand for beverages made from plants.

Regional Snapshots

Asia-Pacific dominates the region and is predicted to be in the dominating state during the forecast period due to the high production of dairy and dairy-based food products in the region. The significant market share held by Asia-Pacific is primarily attributable to the rising demand for processed food products in emerging and developing nations like India, China, and Thailand, as well as to changing consumer preferences for high-quality food ingredients and an increase in the outsourcing of processed food manufacturing from the Asian region to meet the soaring global demand. 

Due to the region's expanding processed food industry, rising investments in the food sector, and the phenomenal growth of the food and beverage industry, which is attributed to rising urbanization, rising health awareness, and rising disposable income, Asia-Pacific is also predicted to grow at the fastest CAGR during the analysis period.

Market Dynamics


Floral flavors have become one of the most popular flavor trends. Fruity and floral flavors are frequently added to baked goods to give them a more authentic flavor and aroma. Fruit tastes and botanical flavors are frequently combined to give food items a natural fragrance. 

The floral and botanical flavors have expanded from a small niche to a broader market during the past few years. Lemon-lavender cookies, lemon violent granola, blackberry-rose marshmallows, and other flavors are a few examples of flavors found in baked goods. Due to consumer desire to spend money on natural food products and ingredients, flowery flavors have become popular.

Moreover, consumer awareness of the synthetic ingredients used in food products is quite high. The use of natural food essences may be influenced by growing customer interest in clean-label products and increased consumer knowledge of the use of natural ingredients. 

The producers are utilizing the rising popularity of clean-label items by creating goods with flavors that are derived naturally. Natural flavors are used to give edible items an authentic taste and flavor while synthetic tastes like benzophenone and ethyl acrylate have recently been found to be harmful. Natural flavors also assist edible products preserve its ethnicity. Thus, a variety of natural flavors take the place of these manufactured flavors. The vast majority of natural flavonoids have preservation properties, reducing the need for artificial preservatives.


Compared to artificial or nature-identical flavors, natural flavors are much more unstable and volatile. As opposed to synthetic flavors, natural flavors are typically unstable during processing, handling, and storage due to their perishable nature. They are also susceptible to changes in pH, temperature, and light. At greater temperatures, there is a chance that the flavor will be destroyed because natural flavors are flammable to heat. To make up for its loss at low and high temperatures, natural flavorings are employed in baked and frozen goods at larger dosages. 

The market for natural tastes is constrained by this. Flavor loss during food preparation is more likely because they are volatile. Additionally, the restricted supply of raw materials and high processing expenses make natural tastes pricey. Due to greater prices for raw materials and flavor loss, small-scale food producers deem this to be an uneconomical choice. The market expansion is eventually constrained by this issue, which eventually lowers the profit margins for the food manufacturing industries.


Natural food consumption is on the rise, and the food business is constantly looking for novel flavoring ingredients. The development of novel food flavors will be facilitated by knowledge of the biogenesis of plant volatiles, their enzymes, and genes. Commercial flavor extraction methods involve marine sources; one of the most creative sources used by reputable flavor businesses is seaweed.


The food flavoring sector is legally required to adhere to the rules and regulations set forth by numerous regulatory standards. These legal requirements differ from nation to nation, but they always aim to protect customers' safety. The use of tastes and accurate labeling of food products are also emphasized by the laws established by many nations. The introduction of new products may be slowed down or prevented by these strict rules, which may also raise costs and trigger product recalls. Therefore, the installation of new laws and changes to already-existing regulations has a detrimental impact on the market expansion.

Recent Developments

Ariake was purchased by Ireland's Kerry Group Ariake sells flavored beef, pork, and vegetable products. The extraction technologies used to generate adequate and customized solutions across the food flavoring industry are extremely sophisticated. Kerry's vast authentic taste and clean label portfolio was further strengthened by this acquisition, which also improved flavoring extraction technology.

Key Players in the Report

  • DuPont
  • Archer Daniels Midland
  • Symrise
  • MANE
  • Taiyo International
  • T. Hasegawa
  • Synergy Flavors
  • Givaudan
  • Kerry Group
  • International Flavors & Fragrances
  • Firmenich
  • Sensient
  • Bell Flavors and Fragrances
  • McCormick & Company

Market Segmentation

By Source

  • Natural
    • Essential Oil
    • Natural Essence
    • Others
  • Synthetic
    • Artificial flavors
    • Nature-identical flavor

By Application

  • Beverages
    • Hot drinks
    • Soft drinks
    • Alcoholic drinks
  • Dairy & frozen products
    • Dairy products
    • Frozen products
  • Bakery & confectionery
    • Bakery
    • Chocolate
    • Confectionery
    • Ice Cream
  • Savory & snacks
    • Savory
    • Snacks
  • Animal & pet food
    • Animal feed
    • Pet food

By Form

  • Dry
  • Liquid & gel

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