April 2025
The global nutraceuticals market revenue surpassed USD 626.19 billion in 2025 and is predicted to attain around USD 1,007.48 billion by 2033, growing at a CAGR of 6.16%.
The increasing health consciousness and rising focus towards healthy and active lifestyle are spurring the demand for the nutraceuticals. The surging demand for the functional food and dietary supplements among the global consumers owing to the increasing awareness regarding its health benefits is supporting the growth of the global nutraceuticals market. The rising healthcare costs, growing geriatric population, and rising consumer expenditure towards healthy food are expected to drive the sales of the nutraceuticals.
The shifting consumption pattern, changing lifestyle, busy & hectic schedules, and increased demand for on the go consumption has resulted in the increased demand for nutraceuticals that can effectively fulfil the daily requirements of proteins, vitamins, fibers, and other essential nutrients. The increasing awareness regarding the health benefits of nutraceuticals coupled with increasing disposable income, and improved standard of living has significantly contributed towards the growth of the nutraceuticals market. The manufacturers are increasing adopting herbal and organic components to cater to the changing dynamics of the consumers and the constant product launches by the manufacturers is positively impacting the market growth.
North America dominated the global nutraceuticals market by generating the highest revenue share in 2024. The dominance of the region is attributed to the higher health awareness that promotes the consumption of supplements like minerals and vitamins. The growing aging population is also one of the crucial factors that are contributing towards promoting bone health, joint health and immunity of the aged population. The regulatory presence in countries like the United States and Canada is also stricter, which creates a safe environment for companies meeting these standards.
The United States stands as the leading country in the North American business landscape due to the stronger weight management trends, mainly attracted by the young gym-going population. The nutraceuticals market is expected to maintain its demand in the coming years due to the rising influence of online marketing platforms, backed by industry professionals. Additionally, the higher consumer awareness is also expected to drive more sustainable and effective products.
Asia Pacific is expected to grow at the fastest CAGR during the forecast period of 2025 to 2034. The growth of the region is attributed to the rising middle-class population, that promoting the growth of supplements among individuals. The companies are targeting countries like India and China for innovating high-quality products at affordable pricing for mass appeal. The blending of traditional remedies with modern nutraceuticals stands as a major opportunity for companies aiming to expand their business in this region.
China stands as the leading Asian country due to its higher e-commerce platform presence, which helps in expanding the nutraceutical sales on a higher note. Moreover, the country has a higher obesity and diabetes rate among adults, which creates multiple business opportunities for the local companies to innovate these products.
Report Attribute | Key Statistics |
Market Revenue in 2025 | USD 626.19 Billion |
Market Revenue by 2033 | USD 1,007.48 Billion |
CAGR from 2025 to 2033 | 6.16% |
Quantitative Units | Revenue in USD million/billion, Volume in units |
Largest Market | North America |
Base Year | 2024 |
Regions Covered | North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa |
Future of Nutraceuticals Market
Shifting towards the plant-based food and nutrition is gaining rapid traction in the global market. Furthermore, the rapidly growing vegan population along with the surging health consciousness is expected to drive the market in the foreseeable future. The demand for the clean label products is growing at a burgeoning rate across the globe and the manufacturers are increasing adopting the use of herbs and plants for the manufacturing of the nutraceuticals, which is expected to offer huge growth opportunities to the market players.
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