Nutraceuticals Market Revenue to Attain USD 1,007.48 Bn by 2033


12 Aug 2025

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The global nutraceuticals market revenue surpassed USD 626.19 billion in 2025 and is predicted to attain around USD 1,007.48 billion by 2033, growing at a CAGR of 6.16%.

Nutraceuticals Market Growth Factors

The increasing health consciousness and rising focus towards healthy and active lifestyle are spurring the demand for the nutraceuticals. The surging demand for the functional food and dietary supplements among the global consumers owing to the increasing awareness regarding its health benefits is supporting the growth of the global nutraceuticals market. The rising healthcare costs, growing geriatric population, and rising consumer expenditure towards healthy food are expected to drive the sales of the nutraceuticals.

The shifting consumption pattern, changing lifestyle, busy & hectic schedules, and increased demand for on the go consumption has resulted in the increased demand for nutraceuticals that can effectively fulfil the daily requirements of proteins, vitamins, fibers, and other essential nutrients. The increasing awareness regarding the health benefits of nutraceuticals coupled with increasing disposable income, and improved standard of living has significantly contributed towards the growth of the nutraceuticals market. The manufacturers are increasing adopting herbal and organic components to cater to the changing dynamics of the consumers and the constant product launches by the manufacturers is positively impacting the market growth.

Regional Insights

North America dominated the global nutraceuticals market by generating the highest revenue share in 2024. The dominance of the region is attributed to the higher health awareness that promotes the consumption of supplements like minerals and vitamins. The growing aging population is also one of the crucial factors that are contributing towards promoting bone health, joint health and immunity of the aged population. The regulatory presence in countries like the United States and Canada is also stricter, which creates a safe environment for companies meeting these standards.

The United States stands as the leading country in the North American business landscape due to the stronger weight management trends, mainly attracted by the young gym-going population. The nutraceuticals market is expected to maintain its demand in the coming years due to the rising influence of online marketing platforms, backed by industry professionals. Additionally, the higher consumer awareness is also expected to drive more sustainable and effective products.

Asia Pacific is expected to grow at the fastest CAGR during the forecast period of 2025 to 2034. The growth of the region is attributed to the rising middle-class population, that promoting the growth of supplements among individuals. The companies are targeting countries like India and China for innovating high-quality products at affordable pricing for mass appeal. The blending of traditional remedies with modern nutraceuticals stands as a major opportunity for companies aiming to expand their business in this region.

China stands as the leading Asian country due to its higher e-commerce platform presence, which helps in expanding the nutraceutical sales on a higher note. Moreover, the country has a higher obesity and diabetes rate among adults, which creates multiple business opportunities for the local companies to innovate these products.

Scope of The Report

Report Attribute Key Statistics
Market Revenue in 2025 USD 626.19 Billion
Market Revenue by 2033 USD 1,007.48 Billion
CAGR from 2025 to 2033 6.16%
Quantitative Units Revenue in USD million/billion, Volume in units
Largest Market North America
Base Year 2024
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Report Highlights

  • By sales channel, the offline segment marked its dominance by generating the highest revenue share in 2024 due to the availability of drugs and medicines that have managed to pull out the consumer trust from the past decades.
  • By type, the dietary supplements were the dominant segment in the global nutraceuticals market in 2021. The increased awareness regarding the health benefits of the dietary supplements has fueled its demand across the globe. The dietary supplements are beneficial for the gut health and hence the demand for them is high among the aging population and the adults. The higher product acceptance among the global consumers has significantly supported the growth of this segment in the past few years.
  • Based on the form, tablets & soft gels was the leading segment in the global nutraceuticals market in 2021. The tablets and soft gels are the most preferred formats among the consumers owing to the conveniences such as easy storage, easy availability in retail stores, and easy consumption. The busy and hectic life schedules of the consumers have forced them to increasingly opt for the tablet and soft gel formats of the nutraceuticals.
  • North America was the largest nutraceuticals market in 2021. This growth is attributed to the high demand for the nutraceuticals in the region owing to the increased demand for the healthy food, high consumer awareness, easy availability of the nutraceuticals, presence of high geriatric population, high expenditure related to healthcare, and high disposable income of the consumers. Moreover, the hectic and busy schedules of the consumers, increased level of employment, and growing participation of women in the work force are some of the major factors that has driven the growth of the North America nutraceuticals market.
  • Asia Pacific is anticipated exhibit the highest CAGR during the forecast period. The presence of huge population, rising employment, rising disposable income, increasing focus towards healthy eating habits, and growing demand for the functional food are the major drivers of the Asia Pacific nutraceuticals market. Increasing health consciousness and the surging penetration of the e-commerce is expected to impact the nutraceuticals market positively in the forthcoming years. The rapidly growing geriatric population and the rising penetration of the nutraceutical companies in the region will foster the market growth in the forthcoming years.

Future of Nutraceuticals Market

Shifting towards the plant-based food and nutrition is gaining rapid traction in the global market. Furthermore, the rapidly growing vegan population along with the surging health consciousness is expected to drive the market in the foreseeable future. The demand for the clean label products is growing at a burgeoning rate across the globe and the manufacturers are increasing adopting the use of herbs and plants for the manufacturing of the nutraceuticals, which is expected to offer huge growth opportunities to the market players.

Recent Developments

  • In April 2025, Lubrizol partnered with Palmer Holland to distribute its microencapsulated nutraceutical ingredients across the Northeastern United States. (Source: https://www.businesswire.com)
  • November 2024, Akums partnered with South Korea Caregen to introduce speciality nutraceuticals and differentiated cosmeceuticals for the Indian consumers. (Source: https://www.financialexpress.com)
  • In October 2020, Abbott Laboratories introduced its new food supplements in strawberry flavor in India. This strategy aimed at expanding the portfolio.
  • In February 2021, TopGum, an Israeli functional gum supplement manufacturer, established a new subsidiary, TopGum, Inc., in New Jersey to expand its operation in US.

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